Ohio Cannabis Sales

Apr, 2024
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Cannabis Market Data

Overview

The Ohio cannabis market has been experiencing a dynamic landscape, with the most recent data indicating a slight contraction in sales. In April 2024, the state saw a decrease in total sales to $37.45 million, down 2.9% from the previous month. This downturn is also reflected in the year-over-year sales growth, which plummeted by 16.8%. Despite this, the average item price in Ohio has seen a reduction from $41.78 in April 2023 to $34.10 in April 2024, potentially indicating a market adjustment to consumer price sensitivity or an increase in market competition.

The number of total units sold in April 2024 showed a contrasting trend with a 6.5% increase month-over-month, suggesting that while consumers are buying more units, they are spending less overall. This could be attributed to a shift in consumer preferences or the introduction of more affordable product options. The market's evolution is further characterized by the average item price fluctuation, which has been on a downward trend, making cannabis products more accessible to a broader range of consumers.

$37.44M

Apr, 2024

Sales

-16.8 %

Year Over Year

Growth

Data Snapshot May 03, 2024

Market Comparison

When comparing Ohio to other states, it's evident that Ohio's market size is smaller, with states like California and Michigan leading in sales at $358.69 million and $281.56 million, respectively. Ohio's growth rates are also divergent, with the state experiencing a decline in sales growth while states like Illinois and Maryland are seeing substantial year-over-year growth at 5.5% and 135.4%, respectively.

Pricing in Ohio remains higher than in most other states, with an average item price of $34.10 compared to states like Oregon and Washington, where prices are $13.29 and $12.67, respectively. This could be due to a variety of factors including market maturity, regulatory differences, and consumer purchasing power.

Ohio Weed Prices

Product
Apr, 2024
YoY
Flower (Gram)
$13.15
Flower (Eighth)
$25.79
Edible (10mg)
$18.54
Concentrate (Gram)
$25.81
Top Strain
Ice Cream Cake
| State | Avg. Item Price (April 2024) | Total Sales (April 2024) ($M) | YoY Sales Growth | | ----- | ---------------------------- | ----------------------------- | ---------------- | | OH | $34.10 | $37.45 | -16.8% | | CA | $20.12 | $358.69 | -7.1% | | MI | $11.58 | $281.56 | 14.4% | | IL | $31.13 | $168.79 | 5.5% |
Data Snapshot May 03, 2024

Category Performance

Category
Apr, 2024
YoY
$
21.46
M
-11.4
%
$
8.01
M
-25.9
%
$
4.86
M
-20.5
%
$
2.01
M
-12.6
%
$
0.3
M
-28.6
%
$
0.28
M
-20.0
%
$
0.22
M
-31.2
%

Focusing on the Flower category, which encompasses various segments, we observe a mixed performance. The Hybrid segment, despite a decrease in average item price from $48.94 in April 2023 to $37.77 in April 2024, has shown resilience with a moderate 10.7% YoY sales drop but a 15.7% increase in units sold. This indicates a sustained consumer interest in Hybrid strains, possibly due to their balanced effects.

Within the Flower category, the Specialty / Infused segment stands out with a significant increase in sales and units sold, suggesting a growing consumer interest in these products. The top brand in the Hybrid segment for October 2023 was Klutch Cannabis, with total sales of $1.41 million and an average item price of $61.66. This brand, along with others like Seed & Strain Cannabis Co. and Buckeye Relief, is leading the market, indicating brand loyalty and preference within the state.

| Segment | Avg. Item Price (April 2024) | Total Sales (April 2024) ($M) | Total Units (April 2024) | | ------- | ---------------------------- | ----------------------------- | ------------------------ | | Hybrid | $37.77 | $10.95 | 289,954 | | Specialty / Infused | $14.59 | $0.53 | 36,529 | | Indica | $53.50 | $2.88 | 53,785 | | Sativa | $42.96 | $0.72 | 16,667 |
Data Snapshot May 03, 2024

Top Cannabis Brands in Ohio

Market Trends

Product Category Market Share In Ohio

Monthly Cannabis Sales

Historical Cannabis Sales In Ohio

Ohio Cannabis Reports

Report
November 27, 2023

Ohio Cannabis Market Overview

Ohio presents a significant opportunity in the cannabis industry. It is currently one of the largest medical markets in the US, with total sales exceeding $400 million year to date. The recent legalization of recreational cannabis through a successful ballot measure is expected to propel the market to unprecedented levels in the coming year. As the seventh largest state in a region that is still relatively new to cannabis, Ohio has the potential to become a billion-dollar adult use market.
User rating
OH
Emerging

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