Missouri Cannabis Sales

Jun, 2025

Cannabis Market Data

Overview

Missouri's cannabis market is currently positioned as a moderately growing market with an average item price of $28.08 as of June 2025, showing a slight decrease from the previous month. The total sales for June 2025 reached approximately $125.06 million, with a total of 4,453,471 units sold. This reflects a month-over-month sales growth of -5.8% and a unit growth of -5.0%, indicating a slight contraction in the market from the previous month. However, year-over-year growth rates are positive, with sales growing by 4.6% and units by 4.8%, suggesting a steady upward trend over the past year.

The pricing in Missouri is notably higher compared to states like Michigan and Oregon, where average prices are $8.54 and $11.93 respectively, highlighting Missouri's position as a market with premium pricing strategies. This could be attributed to different market dynamics such as consumer preferences, regulatory impacts, or availability of products.

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$125.05M

Jun, 2025

Sales

4.6 %

Year Over Year

Growth

Data Snapshot Jul 03, 2025

Market Comparison

Comparing Missouri to other key markets, it is evident that Missouri's average item price is significantly higher than many other states, which could be influencing both the sales volume and growth rates. For instance, states like New York and Ohio, with average prices of $32.76 and $34.64 respectively, have shown remarkable year-over-year growth in sales and units, suggesting a robust market expansion despite higher pricing. In contrast, Missouri's growth is more moderate, which might be due to the already high base price limiting further expansion.

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Missouri Weed Prices

Flower (Gram)

$16.37

4.20%

Flower (Eighth)

$27.28

4.20%

Edible (10mg)

$18.51

4.20%

Concentrate (Gram)

$35.47

4.20%

Top Strain

Florida Kush

**Table: Comparative Market Analysis** | State | Avg. Item Price (June 2025) | Total Sales (June 2025) | MoM Sales Growth | YoY Sales Growth | |-------|-----------------------------|-------------------------|------------------|------------------| | MO | $28.08 | $125.06M | -5.8% | 4.6% | | NY | $32.76 | $129.53M | -4.4% | 93.1% | | OH | $34.64 | $84.94M | -5.9% | 117.9% | | MI | $8.54 | $265.46M | -2.6% | -4.8% | | OR | $11.93 | $76.67M | -3.5% | -4.1% |

Data Snapshot Jul 03, 2025

Category Performance

Flower

52.06

-4.4

Vapor Pens

32.16

15.6

Edible

16.77

3.6

Pre-Roll

16.74

26.1

Concentrates

5.59

-6.4

Beverage

0.87

-10.3

Topical

0.39

-9.3

Capsules

0.31

14.8

Tincture & Sublingual

0.16

-20.0

To delve deeper, let's focus on the 'Flower' category in Missouri. This category often serves as a good indicator of overall market health and consumer preferences. In June 2025, the Flower category saw total sales of approximately $52.06 million with 1,487,007 units sold. The average item price was $35.01, which is higher than the overall market average, indicating a premium positioning within this category. However, both sales and unit numbers have decreased by 7.9% and 6.6% month-over-month respectively, and year-over-year growth also shows a decline of 4.4% in sales and 14.2% in units.

**Table: Flower Category Performance in Missouri** | Category | Avg. Item Price (June 2025) | Total Sales (June 2025) | Total Units (June 2025) | MoM Sales Growth | YoY Sales Growth | |----------|-----------------------------|-------------------------|------------------------|------------------|------------------| | Flower | $35.01 | $52.06M | 1,487,007 | -7.9% | -4.4% |

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Data Snapshot Jul 03, 2025

Top Cannabis Brands in Missouri

STIIIZY

Wyld

Select

Rove

Gron / Grön

Wana

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Market Trends

Product Category Market Share In Missouri

Monthly Cannabis Sales

Historical Cannabis Sales In Missouri

Missouri Cannabis Reports

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October 17, 2023

Missouri's Growing Adult Use Market

Missouri's adult-use cannabis market, initiated in February, rapidly grew to become the sixth-largest in the US with sales of $953M by September 2023. The state's cannabis prices are notably higher than the national average, with Missouri having fewer brands, indicating less competition. Despite its rapid growth, the state presents untapped opportunities, especially in the Pre-Rolls category, and businesses are advised to strategize for sustainable growth and potential future challenges.

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Missouri Cannabis News

Blog

October 3, 2023

Top Selling Cannabis Brands Fuel Missouri's Thriving Market in September 2023

Missouri’s cannabis market shines bright with a total valuation of $118.6 million as of September 2023, despite a minor 0.4% dip from the previous month.

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Blog

July 21, 2023

Navigating Missouri’s med to rec transition with Headset Bridge

Teal Cannabis Co., a recent adopter of Bridge, tells us why the inventory management software is so vital to their business and continued success, especially amidst Missouri’s recent med to rec transition.

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Blog

February 8, 2023

Missouri's first recreational weekend

Headset examines the first weekend of recreational cannabis sales in Missouri, analyzing the growth in sales compared to historical data.

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Emerging

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