British Columbia Cannabis Sales

May, 2026
Jump to:
Overview
Comparison
Categories
Historical Data
News / Reports
Cannabis Market Data

Overview

British Columbia’s cannabis market has demonstrated robust growth over the past year, with total sales reaching $82.7 million in May 2026. This marks a 36.3% year-over-year increase, outpacing most other Canadian provinces. The market has shown resilience, bouncing back from seasonal dips and volatility seen in late 2025, and is now on a steady upward trajectory. Average item prices in BC have remained stable, with a slight increase from $21.62 in May 2025 to $22.85 in May 2026, suggesting healthy consumer demand and a balanced pricing environment.

The province’s cannabis sector is characterized by a diverse product mix and a competitive retail landscape. Growth is being driven by both core categories like Flower and Pre-Roll, as well as emerging segments such as Edibles and Vapor Pens. The consistent rise in unit sales (+28.9% YoY) alongside moderate price increases points to expanding consumer adoption and a willingness to explore new product formats.

$82.67M

May, 2026

Sales

36.4 %

Year Over Year

Growth

Data Snapshot Jun 03, 2026

Market Comparison

British Columbia is now the second-largest cannabis market in Canada, just behind Ontario. In May 2026, BC’s total sales of $82.7 million slightly edged out Alberta ($82.1 million) and were well ahead of Saskatchewan ($22.6 million). BC’s 36.3% YoY sales growth is the highest among major provinces, with Saskatchewan also showing strong momentum (+67.6% YoY), albeit from a smaller base. In contrast, Ontario and Alberta both saw year-over-year declines.

Average item prices in BC ($22.85) are in line with the national average and slightly below Alberta ($23.43), but above Ontario ($21.64). BC’s unit sales growth (+28.9% YoY) also leads the country, reflecting both increased consumer participation and a healthy product mix.

British Columbia Weed Prices

Product
May, 2026
YoY
Flower (Gram)
$8.70
Flower (Eighth)
$24.26
Edible (100mg)
$21.07
Concentrate (Gram)
$33.79
Top Strain
Sativa Only
| Province | Sales ($M) | Avg. Price ($) | MoM Growth | YoY Growth | |----------|------------|----------------|------------|------------| | Ontario | 192.0 | 21.64 | 4.9% | -2.8% | | [BC](https://www.headset.io/markets/british-columbia) | 82.7 | 22.85 | 3.4% | 36.3% | | Alberta | 82.1 | 23.43 | 2.3% | -6.5% | | [Sask.](https://www.headset.io/markets/saskatchewan) | 22.6 | 22.99 | 0.0% | 67.6% |
Data Snapshot Jun 03, 2026

Category Performance

Category
May, 2026
YoY
$
32
M
38.5
%
$
23.81
M
28.4
%
$
15.08
M
43.8
%
$
5.21
M
64.4
%
$
2.79
M
25.1
%
$
1.78
M
29.9
%
$
0.97
M
18.3
%
$
0.34
M
25.9
%

While Flower and Pre-Roll remain dominant, the Edibles category stands out for its exceptional growth and evolving consumer preferences. Edibles posted $5.2 million in sales for May 2026, a 64.2% year-over-year increase, far exceeding the overall market growth rate. Notably, the average item price for Edibles jumped from $4.89 to $8.21 over the past year, indicating a shift toward premiumization and possibly larger pack sizes or higher-potency products.

Within Edibles, Gummies are the clear leader, accounting for the vast majority of sales and units. The segment saw $4.8 million in sales and 571,720 units sold in May 2026, with a 69.8% YoY sales increase. Several brands are driving this growth, with Spinach, No Future, and Gron / Grön leading the pack.

The Edibles category’s outperformance, especially in Gummies, signals a shift in consumer preferences toward convenient, discreet, and flavorful cannabis experiences. For a deeper dive into segment trends and innovation, Headset Insights can provide further granularity.

| Brand | Sales ($M) | Units Sold | Avg. Price ($) | |--------------|------------|------------|----------------| | [Spinach](https://www.headset.io/brands/spinach) | 1.09 | 159,313 | 6.84 | | [No Future](https://www.headset.io/brands/no-future) | 0.88 | 78,226 | 11.23 | | [Gron / Grön](https://www.headset.io/brands/gron-gron)| 0.79 | 153,756 | 5.16 | | [Wyld](https://www.headset.io/brands/wyld) | 0.65 | 31,318 | 20.73 | | [Shred](https://www.headset.io/brands/shred) | 0.32 | 44,972 | 7.14 | | [1964 Supply Co](https://www.headset.io/brands/1964-supply-co) | 0.30 | 27,007 | 11.18 | | [Monjour](https://www.headset.io/brands/monjour) | 0.27 | 13,324 | 19.97 | | [Wana](https://www.headset.io/brands/wana) | 0.13 | 19,746 | 6.50 |
Market Trends

Product Category Market Share In British Columbia

Monthly Cannabis Sales

Historical Cannabis Sales In British Columbia

British Columbia Cannabis Reports

Report
June 27, 2023

Canadian cannabis overview: a look at the last 5 years of recreational sales

This report provides insight into sales growth, pricing, brand development, and product innovation within Canada.
Report
February 9, 2021

Canada cannabis sales: A close look at recent trends

his report explores sales trends in Canada, specifically sales since November 2020.
Report
August 4, 2020

The current state of Canada’s Cannabis 2.0 products

Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business analytics software.

British Columbia Cannabis News

Blog
April 21, 2023

A look at last year's 4/20

A recap of last year's 4/20 sales trends across US and Canada.
Blog
August 1, 2022

5 rising cannabis Beverage brands in the US & Canada

With so many new products entering the Beverages category, we compiled a list of a few rising stars that have been turning heads.
User rating
BC
Canadian

Get More British Columbia Cannabis Market Data

Sign-up to track retail sales, product market share, and see today’s best selling cannabis products.
Header image