Plan successful holiday promotions in cannabis retail

To plan a successful holiday campaign, you need to know what promotions will work and how to measure success. Join our data analysts Liz, Cooper, and Cassie as they walk you through how to use data to plan your store's promotions and increase ROI during the 2020 holiday season.

You'll walk away with an understanding of:

• Which categories, products, and brands do well in the upcoming holidays.
• Which customers are responding to different promotions.
• What conclusions can be drawn from last year's holiday efforts and how to improve this year's sales.