Washington Cannabis Sales

Mar, 2026
Jump to:
Overview
Comparison
Categories
Historical Data
News / Reports
Cannabis Market Data

Overview

Washington's cannabis market generated $92.8 million in sales in March 2026, with over 7.8 million units sold. The market has experienced some turbulence over the past year, with sales declining 4.0% year-over-year but rebounding sharply in the most recent month (17.1% month-over-month growth). This volatility reflects a maturing market facing increased competition and shifting consumer preferences. Despite these challenges, Washington remains one of the largest and most established cannabis markets in the U.S.

Pricing continues to be a key factor for consumers. The average item price in March 2026 was $11.95, down from $12.51 a year prior. This downward trend in pricing is consistent with broader market pressures, including price competition and increased product availability. Lower prices have helped maintain unit sales, which are up slightly year-over-year (+0.5%), suggesting that affordability is driving volume even as total dollar sales soften.

$92.82M

Mar, 2026

Sales

-4 %

Year Over Year

Growth

Data Snapshot Apr 03, 2026

Market Comparison

Washington's market is notable for its lower average item price ($11.95) compared to other major states. For example, California's average is $18.54, Illinois is $27.21, and Michigan is $9.10. In terms of total sales, Washington's $92.8 million in March 2026 places it behind California ($306.4M), Michigan ($262.0M), and Illinois ($127.2M), but ahead of Oregon ($77.3M) and Nevada ($53.3M).

Growth rates in Washington are mixed: while the market saw a 4.0% decline in sales year-over-year, the most recent month showed a strong rebound. This contrasts with states like New York, which posted 20.2% year-over-year growth, and Ohio, up 16.7%. However, Washington's unit sales are holding steady, indicating that lower prices are supporting demand.

Washington Weed Prices

Product
Mar, 2026
YoY
Flower (Gram)
$6.91
Flower (Eighth)
$16.25
Edible (100mg)
$12.82
Concentrate (Gram)
$8.45
Top Strain
Wedding Cake
| State | Sales ($M) | Avg. Item Price ($) | YoY Sales Growth (%) | MoM Sales Growth (%) | |------------|------------|---------------------|---------------------|---------------------| | California | 306.4 | 18.54 | -9.1 | 10.4 | | Michigan | 262.0 | 9.10 | -5.4 | 11.7 | | Illinois | 127.2 | 27.21 | -10.1 | 8.5 | | [Washington](https://www.headset.io/markets/washington) | 92.8 | 11.95 | -4.0 | 17.1 | | Oregon | 77.3 | 12.19 | -1.7 | 12.2 | | Nevada | 53.3 | 21.05 | -17.1 | 10.7 | | New York | 144.6 | 30.62 | 20.2 | 12.8 | | Ohio | 101.5 | 30.59 | 16.7 | 7.0 |
Data Snapshot Apr 03, 2026

Category Performance

Category
Mar, 2026
YoY
$
27.54
M
-1.1
%
$
26.68
M
-8.3
%
$
16.81
M
-1.0
%
$
10.16
M
2.7
%
$
7.7
M
-7.6
%
$
2.66
M
-15.0
%
$
0.74
M
-6.3
%
$
0.19
M
-20.8
%

While the overall market saw a modest decline, the Edible category stands out for its positive year-over-year growth (+2.7% in sales, +3.3% in units). Edibles generated $10.2 million in sales in March 2026, with an average item price of $12.89. This category's resilience is driven by strong performance in the Gummies segment, which not only dominates Edibles but is also one of the few segments showing robust growth.

Gummies accounted for $7.1 million in sales and saw 7.8% year-over-year growth in sales and 11.6% growth in units. This segment's popularity is reflected in the success of leading brands, with Wyld leading the pack, followed by Green Revolution, Journeyman, and Hot Sugar.

| Brand Name | Sales ($M) | Units Sold | Avg. Item Price ($) | |--------------------|------------|------------|---------------------| | [Wyld](https://www.headset.io/brands/wyld) | 2.02 | 139,228 | 14.51 | | [Green Revolution](https://www.headset.io/brands/green-revolution) | 1.14 | 65,642 | 17.38 | | [Journeyman](https://www.headset.io/brands/journeyman) | 0.76 | 48,449 | 15.62 | | [Hot Sugar](https://www.headset.io/brands/hot-sugar) | 0.58 | 62,424 | 9.35 | | [Good Tide](https://www.headset.io/brands/good-tide) | 0.50 | 28,573 | 17.55 | | [Smokiez Edibles](https://www.headset.io/brands/smokiez-edibles)| 0.33 | 25,806 | 12.74 | | [Drops](https://www.headset.io/brands/drops) | 0.31 | 23,849 | 13.07 | | [Swifts Edibles](https://www.headset.io/brands/swifts) | 0.19 | 13,213 | 14.54 |
Data Snapshot Apr 03, 2026

Top Cannabis Brands in Washington

Market Trends

Product Category Market Share In Washington

Monthly Cannabis Sales

Historical Cannabis Sales In Washington

Washington Cannabis Reports

Report
September 12, 2022

Understanding the recent sales declines in legacy cannabis markets

When we dig into the underlying causes of the overall cannabis sales declines in the US, we find some notable patterns contributing to the market retraction.
Report
January 17, 2020

Washington’s Growing CBD Market: The Secret Is Out

This report is your guide to the steadily growing Washington State market for products high in Cannabidiol, more commonly known as CBD.
Report
January 17, 2020

The 2016 Washington Cannabis Industry: No Signs of Slowing Down

Welcome to Headset’s year-end report on the 2016 cannabis industry.

Washington Cannabis News

Blog
February 20, 2026

mFused × Headset Bridge – Turning Inventory Chaos into a 20% Sales Lift

How mFused used Headset Bridge to build a vendor-managed inventory program across 300+ stores, achieving a 20% average sales lift, zero partner churn in five years, and $90M+ in annually managed retail revenue.
Blog
April 21, 2023

A look at last year's 4/20

A recap of last year's 4/20 sales trends across US and Canada.
Blog
September 19, 2022

5 cannabis brands outperforming current market trends in CO & WA

These cannabis brands are succeeding in Washington and Colorado, two of the most competitive and mature cannabis markets in the US.
User rating
WA
Legacy

Get More Washington Cannabis Market Data

Sign-up to track retail sales, product market share, and see today’s best selling cannabis products.
Header image