British Columbia Cannabis Sales

The cannabis market in British Columbia (BC) has demonstrated a resilient growth pattern, particularly in the context of its pricing dynamics and market size. As of December 2024, BC reported total cannabis sales amounting to $67.36 million, with an average item price of $21.83. This reflects a month-over-month sales growth of 1.5% and a year-over-year growth of 6.0%, indicating a steady upward trend despite fluctuating market conditions. The province also saw a 3.6% increase in units sold year-over-year, suggesting a growing consumer base.

Comparatively, BC's performance is notable for its positive growth rates, contrasting with some other provinces like Alberta and Ontario, which have seen declines in year-over-year sales. This suggests that BC's market dynamics are uniquely positioned, possibly due to effective market strategies or a diverse product range appealing to a broad consumer segment.