British Columbia Cannabis Sales

Aug, 2025
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Cannabis Market Data

Overview

The cannabis market in British Columbia (BC) currently exhibits a unique position within the Canadian landscape. As of August 2025, BC reported total cannabis sales amounting to $73.32 million, with an average item price of $21.10. This reflects a modest month-over-month sales growth of 1.1% and a year-over-year sales growth of only 0.4%, which is significantly lower than the national average. The total units sold in BC reached approximately 3.47 million, indicating a growth in unit sales by 1.9% month-over-month and 3.2% year-over-year. These figures suggest a market that is expanding in volume more significantly than in value, potentially indicating a competitive pricing strategy or a shift in consumer preferences towards more affordable products.

$73.31M

Aug, 2025

Sales

0.4 %

Year Over Year

Growth

Data Snapshot Sep 03, 2025

Market Comparison

Comparing British Columbia to other major markets in Canada, BC's growth rates are notably lower. For instance, Ontario reported a total sales of $201.37 million with a month-over-month growth of 2.0% and a year-over-year growth of 0.1%. The average item price in Ontario is slightly lower at $21.01 compared to BC's $21.10. This suggests that while BC maintains a higher pricing point, its growth in sales is not keeping pace with other provinces like Ontario.

British Columbia Weed Prices

Product
Aug, 2025
YoY
Flower (Gram)
$8.41
Flower (Eighth)
$24.59
Edible (10mg)
$4.72
Concentrate (Gram)
$36.38
Top Strain
Sativa Only
Data Snapshot Sep 03, 2025

Category Performance

Category
Aug, 2025
YoY
$
29.06
M
3.2
%
$
21.56
M
0.7
%
$
12.58
M
-4.8
%
$
4.17
M
1.7
%
$
2.44
M
5.6
%
$
1.66
M
2.5
%
$
0.79
M
0.0
%
$
0.34
M
0.0
%

For a detailed look, the Flower category in British Columbia presents an interesting case. It diverges from the overall market trend by showing distinct dynamics in its segment and brand performance. To understand this better, a deeper analysis into the segments and top brands within the Flower category will be necessary.

| Segment | Avg. Item Price (August 2025) | Total Sales (August 2025) | MoM Sales Growth | YoY Sales Growth | |---------|-------------------------------|--------------------------|------------------|------------------| | Hybrid | $58.34 | $11.42 million | -4.7% | -4.8% | | Indica | $55.10 | $4.28 million | 7.3% | -0.1% | | Sativa | $59.66 | $3.39 million | 1.6% | 19.3% | | Brand Name | [Tweed](https://www.headset.io/brands/tweed) | [BC OZ](https://www.headset.io/brands/bc-oz) | [Good Supply](https://www.headset.io/brands/good-supply) | |------------|---------------------------------------------|---------------------------------------------|---------------------------------------------------------| | Total Sales | $1.76 million | $879,536 | $804,974 |
Market Trends

Product Category Market Share In British Columbia

Monthly Cannabis Sales

Historical Cannabis Sales In British Columbia

British Columbia Cannabis Reports

Report
June 27, 2023

Canadian cannabis overview: a look at the last 5 years of recreational sales

This report provides insight into sales growth, pricing, brand development, and product innovation within Canada.
Report
February 9, 2021

Canada cannabis sales: A close look at recent trends

his report explores sales trends in Canada, specifically sales since November 2020.
Report
August 4, 2020

The current state of Canada’s Cannabis 2.0 products

Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business analytics software.

British Columbia Cannabis News

Blog
April 21, 2023

A look at last year's 4/20

A recap of last year's 4/20 sales trends across US and Canada.
Blog
August 1, 2022

5 rising cannabis Beverage brands in the US & Canada

With so many new products entering the Beverages category, we compiled a list of a few rising stars that have been turning heads.
User rating
BC
Canadian

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