British Columbia Cannabis Sales
Aug, 2025
Overview
The cannabis market in British Columbia (BC) currently exhibits a unique position within the Canadian landscape. As of August 2025, BC reported total cannabis sales amounting to $73.32 million, with an average item price of $21.10. This reflects a modest month-over-month sales growth of 1.1% and a year-over-year sales growth of only 0.4%, which is significantly lower than the national average. The total units sold in BC reached approximately 3.47 million, indicating a growth in unit sales by 1.9% month-over-month and 3.2% year-over-year. These figures suggest a market that is expanding in volume more significantly than in value, potentially indicating a competitive pricing strategy or a shift in consumer preferences towards more affordable products.
Aug, 2025
Sales
Year Over Year
Growth
Market Comparison
Comparing British Columbia to other major markets in Canada, BC's growth rates are notably lower. For instance, Ontario reported a total sales of $201.37 million with a month-over-month growth of 2.0% and a year-over-year growth of 0.1%. The average item price in Ontario is slightly lower at $21.01 compared to BC's $21.10. This suggests that while BC maintains a higher pricing point, its growth in sales is not keeping pace with other provinces like Ontario.
Category Performance
For a detailed look, the Flower category in British Columbia presents an interesting case. It diverges from the overall market trend by showing distinct dynamics in its segment and brand performance. To understand this better, a deeper analysis into the segments and top brands within the Flower category will be necessary.
Top Cannabis Brands in British Columbia
Product Category Market Share In British Columbia
Historical Cannabis Sales In British Columbia
British Columbia Cannabis Reports

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