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Oregon Cannabis Sales
Feb, 2025
Overview
The cannabis market in Oregon has shown a complex pattern of growth and pricing dynamics over recent months. As of February 2025, the average item price in Oregon was recorded at $12.16, reflecting a decrease from the previous year. This price adjustment aligns with a broader trend of declining prices across several states, potentially due to increased competition and market saturation. Despite the price drop, total sales amounted to approximately $70.69 million in February 2025, indicating a resilient consumer base. The market experienced a month-over-month sales decline of 7.3% and a year-over-year decline of 7.1%, suggesting some challenges in maintaining growth momentum.
The past two years have seen fluctuating sales figures, with notable dips and recoveries. The total sales peaked in March 2024 at about $82.54 million but faced a sharp decline in early 2025, culminating in the February figures. This volatility highlights the market's sensitivity to external factors such as regulatory changes, consumer preferences, and economic conditions.
Feb, 2025
Sales
Year Over Year
Growth
Market Comparison
When comparing Oregon's market to other states such as California and Colorado, Oregon exhibits one of the lowest average item prices, at $12.16, compared to California's $19.07 and Colorado's $14.25. This lower price point could be contributing to the higher unit sales despite lower total revenue. The year-over-year growth rates in Oregon are also less pronounced than in states like New York, where an explosive growth rate of 184.9% was observed, likely due to recent market developments or regulatory changes.
In terms of market size, Oregon's total sales are significantly lower than California's $303.78 million but are on par with other mid-sized markets like Nevada and Maryland. This positioning suggests that while Oregon's market is not leading in terms of size, its dynamics around pricing and category-specific growth offer unique insights into consumer behavior and market adaptation.
Category Performance
Focusing on the Edibles category, it presents a different trend compared to the overall market. In February 2025, Edibles achieved a total of approximately $9.85 million in sales with a year-over-year growth of 4.0% and an 11.6% increase in units sold, contrasting with the general market's decline. This growth is particularly driven by segments like "Candy, Lozenge and Gum" and "Gummies," which not only showed robust sales but also significant increases in unit sales, indicating a growing consumer preference for these products.
Top Cannabis Brands in Oregon
Product Category Market Share In Oregon
Historical Cannabis Sales In Oregon
Oregon Cannabis Reports
Understanding the recent sales declines in legacy cannabis markets
The Oregon market industry report
Oregon Cannabis News
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