Oregon Cannabis Sales

Mar, 2026
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Cannabis Market Data

Overview

Oregon’s cannabis market generated $77.3 million in sales in March 2026, with over 6.3 million units sold and an average item price of $12.19. The market has shown resilience, with a 12.2% month-over-month sales increase in March 2026, rebounding from a slower winter period. However, year-over-year sales dipped slightly by 1.7%, reflecting a mature market facing increased competition and price compression. Average item prices have trended downward over the past year, dropping from $12.85 in March 2025 to $12.19 in March 2026, signaling ongoing price sensitivity among consumers and a highly competitive retail environment.

Despite these challenges, Oregon's market remains robust, with strong unit growth (+14.2% MoM, +3.6% YoY) indicating that lower prices are driving higher volumes. This dynamic suggests that consumers are responding to value, and retailers are adapting with aggressive pricing and product innovation to maintain share.

$77.27M

Mar, 2026

Sales

-1.7 %

Year Over Year

Growth

Data Snapshot Apr 03, 2026

Market Comparison

Oregon's market size is mid-tier nationally, with March 2026 sales of $77.3 million, trailing larger states like California ($306.4M), Michigan ($262.0M), and Massachusetts ($132.6M). Oregon's average item price of $12.19 is among the lowest in the country, only slightly above Washington ($11.95) and well below states like New York ($30.62) and Illinois ($27.21).

Growth rates in Oregon are modest compared to emerging markets. While Oregon saw a 1.7% YoY sales decline, states like New York (+20.2% YoY) and Ohio (+16.7% YoY) are expanding rapidly. However, Oregon's unit growth (+3.6% YoY) outpaces its sales growth, highlighting the impact of falling prices and strong consumer demand for value.

Oregon Weed Prices

Product
Mar, 2026
YoY
Flower (Gram)
$13.09
Flower (Eighth)
$12.54
Edible (100mg)
$7.42
Concentrate (Gram)
$11.53
Top Strain
Blue Dream
| State | Total Sales (Mar 2026, $M) | Avg. Item Price ($) | YoY Sales Growth (%) | YoY Unit Growth (%) | |---|---|---|---|---| | [California](https://www.headset.io/markets/california) | 306.4 | 18.54 | -9.1 | -5.7 | | [Michigan](https://www.headset.io/markets/michigan) | 262.0 | 9.10 | -5.4 | -0.2 | | [Massachusetts](https://www.headset.io/markets/massachusetts) | 132.6 | 17.45 | -2.9 | -0.1 | | [Missouri](https://www.headset.io/markets/missouri) | 133.3 | 26.81 | +1.9 | +14.3 | | [Oregon](https://www.headset.io/markets/oregon) | 77.3 | 12.19 | -1.7 | +3.6 | | [Washington](https://www.headset.io/markets/washington) | 92.8 | 11.95 | -4.0 | +0.5 | | [New York](https://www.headset.io/markets/new-york) | 144.6 | 30.62 | +20.2 | +36.1 | | [Ohio](https://www.headset.io/markets/ohio) | 101.5 | 30.59 | +16.7 | +30.0 |
Data Snapshot Apr 03, 2026

Category Performance

Category
Mar, 2026
YoY
$
23.22
M
-7.6
%
$
22.47
M
1.8
%
$
11.53
M
4.2
%
$
10.58
M
-3.0
%
$
7.11
M
1.3
%
$
1.31
M
-3.0
%
$
0.34
M
-2.9
%

While Flower and Vapor Pens remain top categories by sales, Pre-Rolls are showing a unique growth trajectory. In March 2026, Pre-Rolls posted $11.5 million in sales (+15.1% MoM, +4.2% YoY), outpacing the overall market’s growth rate. Unit sales surged nearly 20% month-over-month, and average prices continued to decline, making Pre-Rolls increasingly accessible.

The Connoisseur / Infused segment is the clear driver, with over $4.75 million in sales and a remarkable 31.9% YoY growth. This segment’s popularity is fueled by innovative products and strong brand competition. Leading brands in this segment include:

| Brand Name | Total Sales (Mar 2026, $M) | Units Sold | Avg. Item Price ($) | |---|---|---|---| | [STiCKS](https://www.headset.io/brands/sticks) | 1.12 | 245,744 | 4.57 | | [Hellavated](https://www.headset.io/brands/hellavated) | 0.77 | 101,204 | 7.58 | | [Portland Heights](https://www.headset.io/brands/portland-heights) | 0.60 | 37,335 | 16.12 | | [Dougie](https://www.headset.io/brands/dougie) | 0.29 | 25,141 | 11.43 | | [Oregrown](https://www.headset.io/brands/oregrown) | 0.19 | 16,483 | 11.24 | | [National Cannabis Co.](https://www.headset.io/brands/national-cannabis-co) | 0.15 | 30,392 | 5.07 | | [Entourage Cannabis / CBDiscovery](https://www.headset.io/brands/entourage-cannabis-cbdiscovery) | 0.15 | 11,713 | 13.13 | | [Mule Extracts](https://www.headset.io/brands/mule-extracts) | 0.15 | 33,468 | 4.55 |
Market Trends

Product Category Market Share In Oregon

Monthly Cannabis Sales

Historical Cannabis Sales In Oregon

Oregon Cannabis Reports

Report
September 12, 2022

Understanding the recent sales declines in legacy cannabis markets

When we dig into the underlying causes of the overall cannabis sales declines in the US, we find some notable patterns contributing to the market retraction.
Report
August 25, 2020

The Oregon market industry report

After becoming legal in the second half of 2015, recreational cannabis sales in Oregon have grown rapidly.

Oregon Cannabis News

Blog
April 21, 2023

A look at last year's 4/20

A recap of last year's 4/20 sales trends across US and Canada.
Blog
December 30, 2020

Noteworthy cannabis brands to watch in 2021

We're recognizing nine brands that had a successful year in their respective markets.
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