Colorado Cannabis Sales

Jan, 2026
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Overview

Colorado’s cannabis market remains a major player in the US, with total sales reaching $92.2 million in January 2026. Over the past 24 months, the market has experienced some volatility, with periods of both growth and contraction. After a dip in early 2025, sales rebounded mid-year but have since trended slightly downward, reflecting a maturing and highly competitive market. Despite these fluctuations, Colorado continues to generate substantial revenue, maintaining its position as a top cannabis market nationally.

Pricing in Colorado is notably competitive. The average item price in January 2026 was $15.61, which is lower than most other major US markets. This affordability is likely a result of intense competition among retailers and a well-established supply chain. While lower prices can pressure margins, they also help sustain high unit sales and keep Colorado attractive to value-conscious consumers.

$92.21M

Jan, 2026

Sales

-4.5 %

Year Over Year

Growth

Data Snapshot Feb 03, 2026

Market Comparison

Colorado’s market size and pricing set it apart from other states. With $92.2 million in January 2026 sales, Colorado is on par with Washington ($92.2M) and ahead of Oregon ($73.6M), but trails larger markets like California ($320.9M) and Michigan ($231.5M). Colorado’s average item price of $15.61 is among the lowest nationally, only slightly higher than Michigan ($8.61) and Oregon ($12.33), and well below states like New York ($31.49) and New Jersey ($31.18).

Growth rates in Colorado have been modest, with recent months showing slight declines, reflecting a mature and saturated market. In contrast, emerging markets like New York and New Jersey command higher prices but are still ramping up in volume.

Colorado Weed Prices

Product
Jan, 2026
YoY
Flower (Gram)
$5.19
Flower (Eighth)
$15.73
Edible (100mg)
$14.41
Concentrate (Gram)
$14.37
Top Strain
Jack Herer
| State | Avg. Item Price | Total Sales ($M) | Units Sold (M) | |------------|-----------------|------------------|----------------| | California | $18.56 | $320.9 | 17.3 | | Michigan | $8.61 | $231.5 | 26.9 | | Colorado | $15.61 | $92.2 | 5.9 | | Washington | $12.07 | $92.2 | 7.6 | | Oregon | $12.33 | $73.6 | 6.0 | | New York | $31.49 | $168.1 | 5.3 | | New Jersey | $31.18 | $96.9 | 3.1 |
Data Snapshot Feb 03, 2026

Category Performance

Category
Jan, 2026
YoY
$
32.7
M
-6.0
%
$
25.84
M
-2.5
%
$
13.34
M
-8.1
%
$
10.8
M
9.8
%
$
7.57
M
-10.9
%
$
0.9
M
-18.2
%
$
0.68
M
-21.8
%
$
0.19
M
18.8
%

One standout category in Colorado is Topicals. Unlike the broader market, which has seen modest declines, Topicals have shown resilience and even growth in average item price, rising from $35.91 in January 2025 to $51.19 in January 2026. This category, while smaller in total sales compared to Flower or Vapor Pens, demonstrates a unique pricing dynamic and consumer interest in wellness-oriented products.

Within Topicals, the "Lotion, Salves, Gels, and Creams" segment dominates, accounting for $650,539 in sales and 11,663 units in January 2026. This segment’s average item price has steadily increased, suggesting strong demand for premium products. Other segments like Bath Salts and Lip Balm remain niche but contribute to the category’s diversity.

For a deeper dive into leading brands and evolving consumer preferences in Topicals, Headset Insights can provide further analysis.

| Segment | Avg. Item Price | Total Sales ($) | Units Sold | |--------------------------------|-----------------|-----------------|------------| | Lotion, Salves, Gels, Creams | $55.78 | $650,539 | 11,663 | | Bath Salts, Soaks, Scrubs | $20.25 | $20,166 | 996 | | Lip Balm | $14.29 | $3,149 | 220 | | Patch | $7.16 | $2,004 | 280 | | Massage Oil / Lube | $22.92 | $1,473 | 64 | | Transdermal Products | $5.60 | $51 | 9 |
Market Trends

Product Category Market Share In Colorado

Monthly Cannabis Sales

Historical Cannabis Sales In Colorado

Colorado Cannabis Reports

Report
September 12, 2022

Understanding the recent sales declines in legacy cannabis markets

When we dig into the underlying causes of the overall cannabis sales declines in the US, we find some notable patterns contributing to the market retraction.

Colorado Cannabis News

Blog
August 23, 2023

Navigating the Colorado Cannabis Market: Takeaways from our Denver Data Night

Colorado's cannabis market continues to confront pressure resulting from heightened competition, declining prices, and a slight decrease in consumer engagement. During our Data Night presentation we gave tips for operators to avoid a race to bottom.
Blog
April 21, 2023

A look at last year's 4/20

A recap of last year's 4/20 sales trends across US and Canada.
User rating
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Legacy

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