Missouri Cannabis Sales

Feb, 2025
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Cannabis Market Data

Overview

Missouri's cannabis market has shown a resilient growth pattern, with a notable increase in both sales and unit growth compared to the previous year. In February 2025, Missouri recorded total cannabis sales amounting to $116.65 million, with an average item price of $28.32. This represents a slight month-over-month sales decline of 5.1%, but a year-over-year sales growth of 2.9% and an 11.4% increase in units sold. This growth is indicative of a maturing market that is gradually expanding its consumer base and operational scale.

Despite the slight dip in month-over-month sales, the consistent year-over-year growth in both sales and units highlights Missouri's potential as a robust market. The average item price in Missouri remains relatively high compared to other states, suggesting a market that can sustain premium pricing due to strong consumer demand or a differentiated product mix.

$116.66M

Feb, 2025

Sales

2.9 %

Year Over Year

Growth

Data Snapshot Mar 03, 2025

Market Comparison

Comparing Missouri to other key markets, it's evident that Missouri's growth rates and pricing are competitive. For instance, New York and Ohio have seen higher year-over-year sales growth rates of 184.9% and 93.5% respectively, but these are markets experiencing rapid expansion from a smaller base. Missouri's pricing is higher than states like Colorado ($14.25) and Oregon ($12.16), which may reflect a market less saturated and more oriented towards premium products.

Missouri Weed Prices

Product
Feb, 2025
YoY
Flower (Gram)
$5.99
Flower (Eighth)
$28.31
Edible (10mg)
$19.22
Concentrate (Gram)
$36.23
Top Strain
Cap Junky
| State | Avg. Item Price (Feb 2025) | Total Sales (Feb 2025) | YoY Sales Growth | |-------|----------------------------|------------------------|------------------| | MO | $28.32 | $116.65M | 2.9% | | NY | $35.57 | $89.46M | 184.9% | | OH | $33.11 | $77.56M | 93.5% | | CO | $14.25 | $87.79M | -12.7% | | OR | $12.16 | $70.69M | -7.1% |
Data Snapshot Mar 03, 2025

Category Performance

Category
Feb, 2025
YoY
$
51.01
M
-3.8
%
$
28.84
M
15.0
%
$
15.73
M
-0.4
%
$
13.46
M
20.6
%
$
6.04
M
-6.5
%
$
0.78
M
-18.7
%
$
0.33
M
-34.0
%
$
0.3
M
30.4
%

For a deeper dive, the Flower category in Missouri offers interesting insights. The segment analysis within this category reveals varying trends that could indicate consumer preferences or market opportunities. The segments such as Hybrid and Indica show modest year-over-year growth, suggesting stable demand. However, segments like Sativa and CBD have seen significant declines, which could point to shifting consumer preferences or increased competition.

| Segment | Avg. Item Price (Feb 2025) | Total Sales (Feb 2025) | MoM Sales Growth | YoY Sales Growth | |--------------------|----------------------------|------------------------|------------------|------------------| | Hybrid | $32.96 | $33.96M | -1.5% | -0.7% | | Indica | $33.34 | $5.22M | -6.5% | 2.1% | | Sativa | $32.04 | $2.00M | -13.3% | -35.5% | | CBD | $41.18 | $10.95K | -26.6% | -92.3% |
Data Snapshot Mar 03, 2025

Top Cannabis Brands in Missouri

Market Trends

Product Category Market Share In Missouri

Monthly Cannabis Sales

Historical Cannabis Sales In Missouri

Missouri Cannabis Reports

Report
October 17, 2023

Missouri's Growing Adult Use Market

Missouri's adult-use cannabis market, initiated in February, rapidly grew to become the sixth-largest in the US with sales of $953M by September 2023. The state's cannabis prices are notably higher than the national average, with Missouri having fewer brands, indicating less competition. Despite its rapid growth, the state presents untapped opportunities, especially in the Pre-Rolls category, and businesses are advised to strategize for sustainable growth and potential future challenges.

Missouri Cannabis News

Blog
October 3, 2023

Top Selling Cannabis Brands Fuel Missouri's Thriving Market in September 2023

Missouri’s cannabis market shines bright with a total valuation of $118.6 million as of September 2023, despite a minor 0.4% dip from the previous month.
Blog
July 21, 2023

Navigating Missouri’s med to rec transition with Headset Bridge

Teal Cannabis Co., a recent adopter of Bridge, tells us why the inventory management software is so vital to their business and continued success, especially amidst Missouri’s recent med to rec transition.
Blog
February 8, 2023

Missouri's first recreational weekend

Headset examines the first weekend of recreational cannabis sales in Missouri, analyzing the growth in sales compared to historical data.
User rating
MO
Emerging

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