Missouri Cannabis Sales

Nov, 2024

Cannabis Market Data

Overview

Missouri's cannabis market has shown remarkable growth, particularly in the last year. As of November 2024, the state reported total cannabis sales amounting to $126.18 million, marking a 12.0% year-over-year growth. This growth is supported by a significant increase in unit sales, which rose by 28.3% compared to the previous year. The average item price in Missouri has seen a slight increase from $27.02 in October 2024 to $27.31 in November 2024, suggesting a stable pricing environment amidst growing sales volumes.

The market's resilience is evident from its consistent growth trajectory over the past 24 months, despite fluctuations in monthly growth rates. For instance, while there was a 2.4% month-over-month sales increase from October to November 2024, earlier months like September 2024 saw a decline of 6.9%. This volatility highlights the dynamic nature of the cannabis market in Missouri, yet the overall upward trend underscores a robust market expansion.

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$126.19M

Nov, 2024

Sales

12 %

Year Over Year

Growth

Data Snapshot Dec 03, 2024

Market Comparison

When comparing Missouri's market to other states, it's evident that Missouri is one of the higher-priced markets with an average item price of $27.31, significantly higher than states like Oregon ($12.88) and Washington ($12.21). However, its growth rates outpace many, with a notable 12.0% YoY sales growth compared to a national downturn in states like Nevada (-11.0% YoY).

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Missouri Weed Prices

Flower (Gram)

$5.53

4.20%

Flower (Eighth)

$27.80

4.20%

Edible (10mg)

$21.34

4.20%

Concentrate (Gram)

$36.32

4.20%

Top Strain

Florida Kush

| State | Avg. Item Price (Nov 2024) | Total Sales (Nov 2024) | YoY Sales Growth | |-------|----------------------------|------------------------|------------------| | MO | $27.31 | $126.18 million | 12.0% | | NY | $36.40 | $97.56 million | 416.2% | | CA | $19.24 | $346.41 million | -0.5% | | CO | $15.21 | $94.28 million | -1.6% |

Data Snapshot Dec 03, 2024

Category Performance

Flower

55.77

7.4

Vapor Pens

31.22

22.6

Edible

16.96

5.0

Pre-Roll

14.19

30.2

Concentrates

6.43

-0.2

Beverage

0.92

-5.2

Topical

0.39

-26.4

Tincture & Sublingual

0.17

-29.2

Capsules

0.14

250.0

The Flower category in Missouri stands out with a total sales of $55.77 million in November 2024, demonstrating a modest 0.5% month-over-month growth and a significant 7.3% year-over-year growth. This category not only leads in sales but also shows a diverse range of consumer preferences across different segments:

| Segment | Avg. Item Price (Nov 2024) | Total Sales (Nov 2024) | MoM Sales Growth | YoY Sales Growth | |--------------------|----------------------------|------------------------|------------------|------------------| | Hybrid | $30.47 | $35.26 million | 0.5% | 4.4% | | Indica | $32.46 | $6.02 million | 6.0% | 9.3% | | Sativa | $25.61 | $2.54 million | 9.4% | -18.7% | | Hybrid - Popcorn | $28.00 | $8.20 million | -0.1% | 25.6% |

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Data Snapshot Dec 03, 2024

Top Cannabis Brands in Missouri

Wyld

Select

Rove

Camino

Wana

Good Day Farm

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Market Trends

Product Category Market Share In Missouri

Monthly Cannabis Sales

Historical Cannabis Sales In Missouri

Missouri Cannabis Reports

Report

May 29, 2024

Geographical Insights into Missouri's Thriving Cannabis Market

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Report

October 17, 2023

Missouri's Growing Adult Use Market

Missouri's adult-use cannabis market, initiated in February, rapidly grew to become the sixth-largest in the US with sales of $953M by September 2023. The state's cannabis prices are notably higher than the national average, with Missouri having fewer brands, indicating less competition. Despite its rapid growth, the state presents untapped opportunities, especially in the Pre-Rolls category, and businesses are advised to strategize for sustainable growth and potential future challenges.

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Missouri Cannabis News

Blog

October 3, 2023

Top Selling Cannabis Brands Fuel Missouri's Thriving Market in September 2023

Missouri’s cannabis market shines bright with a total valuation of $118.6 million as of September 2023, despite a minor 0.4% dip from the previous month.

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Blog

July 21, 2023

Navigating Missouri’s med to rec transition with Headset Bridge

Teal Cannabis Co., a recent adopter of Bridge, tells us why the inventory management software is so vital to their business and continued success, especially amidst Missouri’s recent med to rec transition.

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Blog

February 8, 2023

Missouri's first recreational weekend

Headset examines the first weekend of recreational cannabis sales in Missouri, analyzing the growth in sales compared to historical data.

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Emerging

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