Alberta Cannabis Sales
Aug, 2024
Overview
Alberta's cannabis market has shown a complex pattern of growth and pricing changes over the recent months. As of August 2024, the average item price in Alberta was CAD 21.69, slightly up from July 2024's CAD 21.68, but still lower than the previous year's average of CAD 22.59. This indicates a slight deflation in product prices year-over-year. Total sales in August 2024 reached approximately CAD 68.2 million, with a total of 3.14 million units sold. However, the market experienced a month-over-month sales decline of 0.4% and a year-over-year decline of 13.2%, suggesting some challenges in maintaining growth.
Aug, 2024
Sales
Year Over Year
Growth
Market Comparison
When comparing Alberta to other major markets in Canada, such as British Columbia (BC) and Ontario (ON), Alberta's market size is smaller than Ontario's but larger than British Columbia's. Ontario's total sales in August 2024 were approximately CAD 168.9 million, significantly higher than Alberta's CAD 68.2 million. However, Alberta's average item price is slightly higher than both BC's and ON's, which could indicate a market positioning with a focus on premium products. The year-over-year growth rates are also concerning across all provinces, with Alberta at -13.2%, BC at -20.7%, and ON at -13.0%, suggesting a nationwide trend of declining growth in the cannabis market.
Category Performance
The Flower category, one of the largest segments in Alberta's cannabis market, has shown some distinct trends. In August 2024, the average price for Flower was CAD 48.28, which is higher compared to other categories, reflecting its premium positioning. Despite this, the Flower category saw a year-over-year sales decline of 16.8% and a unit sales decline of 20.1%, indicating a significant drop in consumer demand or shifts in consumer preferences. To understand the competitive landscape within this category, examining top brands and their performance is crucial.
Top Cannabis Brands in Alberta
Product Category Market Share In Alberta
Historical Cannabis Sales In Alberta
Alberta Cannabis Reports
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