Data Snapshot: Nov 03, 2026
$25M+

Oct-2026

Sales

Decline

Trend

6-Month

756

Product Count

SKUs

$14.77

Avg Price

0.5%

YoY Sales Change

4.4%

YoY Price Change

Wyld is currently America's leading cannabis edibles producer, recognized for its line of high-end gummies that are infused with cannabis and crafted with real-fruit ingredients. The company, which is the country's largest cannabis edible producer, is also notable for its commitment to sustainable practices, being the first cannabis brand family to be Climate Neutral Certified. Oregon-based Wyld was launched with the mission to fill a perceived gap in the market for cannabis edibles that offered genuine taste and quality.
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Wyld

Where to Buy

Wyld is stocked at 3,658 licensed dispensaries across California, Michigan, and 20 other states, 608 of them in California, with the deepest coverage in Los Angeles, Sacramento, San Diego, San Francisco, and Santa Ana. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/885.json?v=20261102
Wyld Sales

Market Insights Snapshot

Wyld Historical Sales by Category

Wyld's category mix in October 2026 is overwhelmingly concentrated in Edible, holding a 99.97% share and ranking 1 in Edible in Alberta. Within that core, Edible sales grew 53.36% year over year and 5.09% month over month, while brand-level sales rose 50.68% year over year and the average price increased 4.40% year over year. The combination of a 99.97% category share and a top rank position indicates a deliberate deepening of Edible specialization rather than diversification.

The 5.09% month-over-month uptick in Edible alongside a 53.36% year-over-year gain, paired with a 4.40% average price lift, implies volume expansion outpacing price mix, consolidating Wyld’s price-to-volume positioning within Edible. With Edible at 99.97% of sales and a rank of 1 in Alberta, the brand is trading off multi-category breadth for share density in a single category, which concentrates competitive exposure but also amplifies leverage where it already leads.

Oct-2026 Rank
Edible
#1
#1
#1
#1
#3
#3
#3
#1
#4
#2
#1
#3
#6
#5
#1
#1
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Edible
100.0%
$14.77
+0.5%
+5.1%
Wyld

Competitive Landscape

Wyld holds rank #1 in CA Edible in October 2026 and is unchanged YoY from rank #1, while its 3‑month position also stayed at #1; in contrast, Camino sits at #2 with a 17.6% YoY sales lift yet did not move from #2, and Kanha / Sunderstorm remains #3 despite a 24.6% YoY increase. The lack of rank mobility—Wyld flat at #1 and competitors flat at #2 and #3—paired with mid‑teens to mid‑20s YoY growth for rivals implies Wyld’s lead is sustained but now requires share defense tactics as faster‑growing followers are not converting growth into rank gains.

Wyld category ranking vs. nearest competitors
Wyld

Notable Products

Wyld sells almost entirely through a concentrated gummies lineup in October 2026, with the top 10 items capturing 66.4% of sales and the leading Boysenberry 10-Pack at 15.5%. New launches contributed just 0.5% and none reached the top tier, so most of its sales ride on established gummies.

Product
Type
Share of Sales
Avg Price
vs. Peer Avg
MoM %
CBD/CBN/THC 1:1:1 Indica Boysenberry Gummies 10-Pack (100mg CBD, 100mg CBN, 100mg THC)
Gummies
15.5%
$15.75
+24.7%
+4.4%
THC/CBN 2:1 Indica Elderberry Gummies 10-Pack (100mg THC, 50mg CBN)
Gummies
9.2%
$15.99
+24.2%
+3.4%
Sativa Raspberry Gummies 10-Pack (100mg)
Gummies
6.5%
$14.50
+7.5%
+4.7%
CBG/THC 1:1 Hybrid Pear Enhanced Gummies 10-Pack (100mg CBG, 100mg THC)
Gummies
6.1%
$16.75
+26.0%
+6.1%
Sativa Sour Apple Gummies 10-Pack (100mg)
Gummies
5.7%
$14.51
+6.6%
+8.4%
CBD/THC 1:1 Sweet Hybrid Pomegranate Gummies 10-Pack (100mg CBD, 100mg THC)
Gummies
4.8%
$16.28
+26.1%
+7.2%
Indica Marionberry Gummies 10-Pack (100mg)
Gummies
4.8%
$13.42
+7.5%
+5.9%
Hybrid Huckleberry Gummies 10-Pack (100mg)
Gummies
4.8%
$13.98
+6.3%
+11.3%
CBD/THC 20:1 Hybrid Strawberry Gummies 20-Pack (200mg CBD, 10mg THC)
Gummies
4.5%
$14.29
+10.2%
+0.4%
Indica Sour Cherry Gummies 10-Pack (100mg)
Gummies
4.5%
$14.29
+5.1%
+11.3%

Peer avg: average price of the same product type and package size in the same states that month.

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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