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Mar-2026
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Overview
Market Insights Snapshot
Wyld's performance across various states and provinces highlights its strong presence in the Edible category. Notably, Wyld consistently holds the top rank in states such as Arizona, California, Colorado, and Michigan. This consistent ranking at the top underscores Wyld's dominance in these markets. In Illinois, Wyld saw a brief dip to the second position in February 2026 but quickly regained its top spot by March. Conversely, in Maryland and Ontario, Wyld was missing from the top 30 in February, indicating a challenge in maintaining a consistent market presence in these regions.
In terms of sales trends, Wyld experienced fluctuations across different states, with some markets showing notable growth while others faced declines. For instance, New York saw a substantial sales increase in March 2026, suggesting a positive market reception. In contrast, states like Oregon and Washington witnessed a decline in sales over the winter months, though they maintained their top rank positions. The performance in Ontario and Alberta reflects a mixed scenario, with Alberta maintaining a strong position despite a slight dip in March. Wyld's ability to navigate these diverse market dynamics highlights its adaptability and strategic positioning within the Edible category across North America.
Competitive Landscape
In the California edibles market, Wyld has consistently maintained its top position from December 2025 through March 2026, demonstrating its strong brand presence and consumer loyalty. Despite a slight decline in sales from December to February, Wyld's sales rebounded in March, indicating resilience and effective market strategies. In contrast, Camino and Kanha / Sunderstorm have remained steady at the second and third ranks, respectively, but with a noticeable downward trend in sales over the same period. This suggests that while Wyld faces stiff competition, its ability to sustain the top rank amidst fluctuating sales highlights its competitive edge and potential for continued dominance in the California edibles category.
Notable Products
In March 2026, Wyld's top-performing product was the CBD/CBN/THC 1:1:1 Indica Boysenberry Gummies 10-Pack, maintaining its consistent first-place ranking with sales reaching $327,810. The CBN/THC 2:1 Indica Elderberry Gummies 10-Pack held steady at the second position, continuing its strong performance from previous months. Sativa Raspberry Gummies 10-Pack also remained stable, securing the third spot once again. Notably, the CBG/THC 1:1 Hybrid Pear Enhanced Gummies 10-Pack rose to fourth place, showing a positive shift from its previous fifth position. Meanwhile, the Indica Marionberry Gummies 10-Pack dropped to fifth place, indicating a slight decline in its ranking.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
