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Oct-2024
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Overview
Market Insights Snapshot
Jeeter has demonstrated a strong performance across several key markets, particularly in the Pre-Roll category. In Arizona, Jeeter consistently holds the top position in Pre-Rolls, maintaining its rank from July through October 2024. This stability is mirrored in California and Michigan, where Jeeter also ranks first in the Pre-Roll category for the same period. Notably, in Massachusetts, Jeeter improved its standing from second place in July to first in August, maintaining this lead through October. However, Jeeter's presence in the Vapor Pens category is less dominant, as seen in California, where it fluctuates between the 15th and 16th positions, indicating room for growth.
In terms of geographic expansion, Jeeter's performance in British Columbia shows a positive trajectory in the Pre-Roll category, moving from sixth place in July to fourth place by October. This upward trend is also reflected in Ontario, where Jeeter consistently ranks second in Pre-Rolls, suggesting a stable market presence. On the other hand, Jeeter does not appear in the top 30 brands for Vapor Pens in either British Columbia or Ontario, highlighting an area where the brand may focus on increasing its market share. Overall, Jeeter's performance in the Pre-Roll category is robust across various regions, while its Vapor Pens category shows potential for further development.
Competitive Landscape
In the competitive landscape of California's Pre-Roll category, Jeeter has consistently maintained its top position from July to October 2024, showcasing its dominance in the market. Despite a slight decline in sales over these months, Jeeter's leadership remains unchallenged, with its closest competitor, STIIIZY, holding steady at the second rank but with a significant gap in sales figures. Meanwhile, Presidential fluctuated between the third and fourth positions, indicating a more volatile market presence. This stability in rank for Jeeter, despite the competitive pressures and slight sales dip, underscores its strong brand loyalty and market strategy, positioning it well against competitors who are either stable or experiencing rank shifts.
Notable Products
In October 2024, the top-performing product for Jeeter was the Baby Jeeter - Multi-Pack Infused Pre-Roll 5-Pack (2.5g), maintaining its first-place ranking with sales of 53,366 units. The Baby Jeeter - Bubba G Infused Pre-Roll 5-Pack (2.5g) held steady in second place, showing consistent demand across the months. Baby Jeeter - Blue Zkittles Infused Pre-Roll 5-Pack (2.5g) also retained its third position, reflecting stable consumer interest. The Baby Jeeter - Strawberry Sour Diesel Liquid Diamond Infused Pre-Roll 5-Pack (2.5g) remained in fourth place, indicating a strong but steady performance. A new entry, Baby Jeeter - Autumn Haze Infused Pre-Roll 5-Pack (2.5g), debuted in fifth place, suggesting a promising start in the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
