New Jersey Cannabis Sales

Mar, 2025

Cannabis Market Data

Overview

The New Jersey cannabis market is currently experiencing significant growth, particularly in terms of year-over-year sales and unit growth. As of March 2025, New Jersey reported a substantial 15.3% increase in sales and an impressive 38.0% rise in units sold compared to the previous year. This growth is notable, especially when considering the average item price in New Jersey, which stands at $32.99, one of the highest in the country. This high pricing level, combined with robust sales growth, suggests a strong consumer demand and a market that is still expanding.

Despite the high prices, the New Jersey market's ability to attract consumers and maintain sales growth is remarkable. The state's market dynamics are influenced by its regulatory environment and the maturation of its cannabis industry, which supports a diverse range of products and competitive pricing strategies. This environment fosters a healthy market competition and encourages innovation within the industry.

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$98.3M

Mar, 2025

Sales

15.3 %

Year Over Year

Growth

Data Snapshot Apr 22, 2025

Market Comparison

Comparing New Jersey to other states, it's evident that NJ's market size and growth rates are among the highest. For instance, New York, another high-growth state, reported a year-over-year sales growth of 144.7% but at a lower average item price of $34.71. This comparison highlights New Jersey's unique position with high pricing yet strong market growth, distinguishing it from other states like California and Colorado, where the average prices are significantly lower at $19.2 and $13.71 respectively.

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New Jersey Weed Prices

Flower (Gram)

$14.53

4.20%

Flower (Eighth)

$38.06

4.20%

Edible (10mg)

$14.94

4.20%

Concentrate (Gram)

$44.91

4.20%

Top Strain

Banana Daddy

| State | Average Item Price | Total Sales (Millions) | YoY Sales Growth | |-------|--------------------|------------------------|------------------| | NJ | $32.99 | $98.30 | 15.3% | | NY | $34.71 | $109.39 | 144.7% | | CA | $19.2 | $316.53 | -13.9% | | CO | $13.71 | $99.09 | -11.1% |

Data Snapshot Apr 22, 2025

Category Performance

Flower

39.95

8.9

Vapor Pens

26.39

5.6

Edible

13.19

28.8

Concentrates

2.71

-13.4

Capsules

0.63

-41.1

Topical

0.32

10.3

Beverage

0.2

-42.9

Tincture & Sublingual

0.19

-32.1

To delve deeper into the New Jersey market, examining the Flower category will provide insights into consumer preferences and market trends. The Flower category often serves as a bellwether for the overall health of the cannabis market due to its traditional role in cannabis consumption. The data reveals that the average item price for Flower in March 2025 was $48.17, with total sales amounting to approximately $39.95 million. This category experienced a 9.3% month-over-month sales growth and a 7.5% year-over-year growth, indicating steady demand.

Segment analysis within the Flower category shows varied performance. The Ground Flower segment, for example, saw a remarkable year-over-year sales growth of 240.9%, suggesting a growing consumer preference for this segment. Conversely, the Indica - Popcorn segment experienced a significant decline, with a 66.9% drop in year-over-year sales, highlighting less consumer interest or possible supply issues.

| Segment | Average Item Price | Total Sales (Millions) | MoM Sales Growth | YoY Sales Growth | |---------|--------------------|------------------------|------------------|------------------| | Ground Flower | $58.18 | $1.80 | 3.8% | 240.9% | | Hybrid | $44.62 | $23.19 | 7.4% | 6.4% | | Indica | $40.38 | $2.53 | 10.4% | -17.8% | | Sativa | $39.5 | $0.95 | -19.3% | 6.9% |

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Data Snapshot Apr 22, 2025