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Jan-2025
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Overview
Market Insights Snapshot
Rythm has shown significant performance across various states and categories, with notable movements in rankings and sales. In Illinois, Rythm's presence in the Concentrates category has been strong, maintaining a solid ranking of 2nd place in November and December of 2024, though it slightly dropped to 3rd in January 2025. The Flower category also saw a robust performance, where Rythm consistently held positions within the top four, with a peak at 2nd place in November 2024. However, in the Pre-Roll category, Rythm maintained a consistent 3rd place ranking from November 2024 through January 2025, showing stability in this segment. Meanwhile, their Vapor Pens have held steady at 6th place in Illinois, indicating a consistent demand for this product line.
In other states, Rythm's performance has been varied. In Maryland, they have excelled in the Flower category, frequently securing the top spot, except for a brief dip to 3rd place in November 2024. This highlights their strong market presence in Maryland's Flower segment. Conversely, in Massachusetts, Rythm's Flower category rankings were absent in November and December 2024, indicating a challenge in maintaining a top 30 position. However, their Vapor Pens have consistently ranked 12th throughout the months, suggesting a stable, albeit modest, foothold in this category. In Ohio, Rythm's Flower products have been particularly successful, frequently securing the top position in the rankings, showcasing their dominance in this market. Meanwhile, in Nevada, Rythm's Vapor Pens made a notable entry into the top 5 by January 2025, indicating a positive trend in this market segment.
Competitive Landscape
In the competitive landscape of the Flower category in Ohio, Rythm has demonstrated remarkable resilience and dominance, consistently maintaining a top-tier position. Despite a brief dip to second place in November 2024, Rythm reclaimed its number one rank by December 2024 and sustained it through January 2025. This fluctuation was primarily influenced by Riviera Creek, which momentarily overtook Rythm in November. However, Rythm's robust sales growth, particularly a significant uptick from December 2024 to January 2025, underscores its strong market presence and consumer preference. Meanwhile, Klutch Cannabis consistently held the third position, indicating a stable but less competitive threat to Rythm's leading status. These dynamics suggest that while Rythm faces competition, its ability to bounce back and lead in sales highlights its strategic advantage in the Ohio market.
Notable Products
In January 2025, the top-performing product from Rythm was Brownie Scout (2.83g) in the Flower category, maintaining its first-place ranking from December 2024 with sales reaching 64,597. Animal Face (3.5g) secured the second position, climbing one rank from December 2024, with a notable increase in sales. Brownie Scout (3.5g) dropped to third place from its previous second position in December. Afternoon Delight (2.83g) improved its ranking to fourth place from fifth in December. L'Orange (3.5g) entered the top five for the first time, marking its debut at fifth place.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
