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Sep-2024
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Overview
Market Insights Snapshot
Juicy Hoots has demonstrated a varied performance across different Canadian provinces in the Vapor Pens category. In Alberta, the brand has not managed to break into the top 30 rankings from June to September 2024, indicating a struggle to gain traction in this market. Conversely, in British Columbia, Juicy Hoots made its presence felt by maintaining a consistent position within the top 30, with a slight dip in July before regaining its 28th position by September. This suggests a resilient performance in British Columbia, potentially driven by effective market strategies or consumer preference shifts.
In Ontario, Juicy Hoots has seen a significant upward trajectory, climbing from the 30th position in June to a stable 17th position by August and September. This notable improvement could be indicative of growing brand recognition or successful promotional campaigns. Similarly, in Saskatchewan, the brand has shown impressive progress, moving from the 28th rank in June to 13th by September, reflecting a strong market penetration and increasing consumer demand. These movements highlight Juicy Hoots' potential for growth in certain regions, although challenges remain in others.
Competitive Landscape
In the competitive landscape of vapor pens in Ontario, Juicy Hoots has demonstrated a notable upward trajectory in rankings over recent months. Starting from a position outside the top 20 in June 2024, Juicy Hoots climbed to rank 17 by August and maintained this position into September. This ascent is indicative of a significant increase in market presence and consumer preference. In contrast, Good Supply experienced a decline, dropping from 8th place in June to 15th by September, suggesting a potential shift in consumer loyalty or market dynamics. Meanwhile, Kolab and Ness maintained relatively stable positions, with Kolab slightly slipping from 18th to 19th and Ness holding steady at 16th. Interestingly, Foray showed a gradual improvement, moving from 21st in June to 18th in September. This competitive analysis highlights Juicy Hoots' impressive growth, suggesting a successful strategy in capturing market share and appealing to consumers in the Ontario vapor pen category.
Notable Products
In September 2024, Double Melon Gulp Mochi Co2 Cartridge (1g) maintained its position as the top-selling product for Juicy Hoots, with a sales figure of 5872 units. Following closely, Double Yuzu Splash Boba Co2 Cartridge (1g) and Double Blue Cherry Co2 Cartridge (1g) held steady in the second and third ranks, respectively, consistent with their performance in previous months. The newly introduced Double Berry Punch Co2 Cartridge (1g) entered the rankings at fourth place, showcasing a strong debut. Meanwhile, Double Melon Gulp Mochi Co2 Disposable (1g) also made its first appearance in the rankings, securing the fifth spot. Overall, the rankings for Juicy Hoots' top products remained largely stable from prior months, with the introduction of new products adding fresh competition.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
