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Oct-2024
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Overview
Market Insights Snapshot
Jumbodose has shown consistent performance in the New York market, particularly in the Tincture & Sublingual category. Over the months from July to October 2024, the brand has maintained a steady rank of 3rd place, indicating a strong foothold in this category. This consistency suggests a solid consumer base and effective market strategies. Despite the competitive nature of the cannabis market, Jumbodose has managed to sustain its position, which is noteworthy given the volatility often seen in product rankings.
While Jumbodose's performance in New York is commendable, it is important to note that the brand does not appear in the top 30 rankings in other states or categories during the same period. This absence could be interpreted as a potential area for growth or a strategic focus on the New York market and the Tincture & Sublingual category. The brand's ability to maintain a top-three position in New York while not ranking elsewhere might suggest a targeted approach that leverages specific market conditions or consumer preferences in that state. This strategy could be beneficial, but it also highlights opportunities for expansion and diversification across other states and product categories.
Competitive Landscape
In the competitive landscape of the Tincture & Sublingual category in New York, Jumbodose consistently held the third rank from July to October 2024. Despite maintaining a stable position, Jumbodose faces strong competition from Ayrloom and Head & Heal, which have been leading the market. Ayrloom has shown remarkable dominance, securing the top rank for three consecutive months after overtaking Head & Heal in August. Meanwhile, Head & Heal, although displaced from the top spot, remains a formidable competitor in second place. Jumbodose's sales figures have shown a positive trend, with a notable increase in October, yet the gap between its sales and those of the leading brands suggests room for growth. As Jumbodose strategizes to climb the ranks, understanding these competitive dynamics and market shifts will be crucial for enhancing its market share.
Notable Products
In October 2024, Jumbodose's top-performing product was the Hybrid Mega Tincture (1000mg THC, 30ml,1oz) in the Tincture & Sublingual category, maintaining its first-place rank for four consecutive months with an impressive sales figure of 1706 units. The CBN/THC 5:1 Doze Tincture (1500mg CBN, 300mg THC, 30ml) climbed to the second spot, up from fourth place in September, showing a strong increase in demand. The CBG/THC 5:1 Focus Tincture (1500mg CBG, 300mg THC, 30ml) held steady in third place, indicating consistent consumer interest. Meanwhile, the CBD/THC 5:1 Chill Tincture (1500mg CBD, 300mg THC, 30ml) dropped to fourth place from third in September, suggesting a slight decline in popularity. Lastly, the Rosin Drops Hash Tincture (300mg THC, 30ml) remained in fifth place, maintaining its position from previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
