.svg){kind=small}
Jan-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Mod has demonstrated consistent performance in the Oil category across the province of Ontario. Over the months from October 2024 to January 2025, Mod maintained a steady rank of 3rd place, indicating a strong foothold in this category. This consistency is backed by a notable upward trend in sales, culminating in January 2025. The brand's ability to sustain its position in the top three suggests a robust market strategy and consumer loyalty in Ontario's competitive landscape.
However, it is noteworthy that Mod did not appear in the top 30 rankings in other states or categories during this period. This absence may point to either a strategic focus on the Ontario Oil market or challenges in expanding their presence elsewhere. While the brand's performance in Ontario is commendable, the lack of visibility in other regions could be a potential area for growth or an indication of market limitations. Observing how Mod navigates these challenges in the future could provide further insights into their market strategies and adaptability.
Competitive Landscape
In the competitive landscape of the Oil category in Ontario, Mod has consistently maintained its position at rank 3 from October 2024 through January 2025. This stability in rank is notable, especially considering the competitive pressure from top players like Redecan, which has held the top position throughout the same period. Despite not surpassing MediPharm Labs, which consistently ranks second, Mod has shown a positive trend in sales, with a significant increase from October 2024 to January 2025. This upward trajectory in sales suggests a growing consumer base and effective marketing strategies. Meanwhile, Viola and NightNight have remained stable in their respective ranks, with Viola slightly improving its position in January 2025. Mod's ability to maintain its rank while increasing sales indicates a strong brand presence and potential for future growth in the Ontario oil market.
Notable Products
In January 2025, the top-performing product for Mod was the THC Variety Pack Oil Drops 4-Pack (12ml) in the Oil category, maintaining its first-place ranking for four consecutive months with sales of 5,941 units. The THC Berry Drops (3ml) also held steady in the second position, showing a slight increase in sales compared to the previous month. The THC 1000 Unflavoured Oil Drops 10-Pack (30ml) rose to the third spot in December 2024 and retained this position in January 2025, indicating a consistent upward trend. Meanwhile, the THC Lime Drops (2ml) experienced a decline in sales, falling to the fourth position, where it remained through January. Overall, the rankings for Mod's top products have shown stability with minor shifts, particularly in the third and fourth positions.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
