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Nov-2024
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Overview
Market Insights Snapshot
The performance of P3 in the Pre-Roll category shows a varied trajectory across different states. Notably, in Colorado, P3 has made a significant leap into the top 30, moving from ranks outside the top 30 in August and September to 29th and 30th in October and November, respectively. This upward trend is indicative of a positive reception in the market, despite a dip in sales from August to September. In contrast, Illinois presents a more stable picture with consistent rankings at 27th place from September to November, suggesting a steady market presence. However, the sales figures here show a declining trend, which might warrant a closer look at market dynamics or consumer preferences.
Meanwhile, in New York, P3 has maintained a strong position, consistently ranking 14th from October to November, which reflects a robust performance in this competitive market. The sales figures support this with a substantial increase from August to October, although they slightly dipped in November. In Maryland, P3 experienced a slight drop in ranking from 19th to 21st in November, alongside a decrease in sales, indicating potential challenges in maintaining its market share. On the other hand, Michigan saw P3 breaking into the top 100 in September and climbing to the 72nd position in October, but the brand was absent from the top 30 in August, highlighting both progress and the competitive nature of the market there.
Competitive Landscape
In the competitive landscape of the New York pre-roll category, P3 has shown a notable upward trajectory in rankings from August to November 2024. Initially ranked 26th in August, P3 climbed to 14th place by October and maintained this position in November. This improvement is indicative of a significant increase in sales, with a notable jump from August to October, aligning closely with competitors such as Revert Cannabis New York, which consistently ranked slightly higher but experienced a similar sales pattern. Meanwhile, Heady Tree demonstrated a volatile ranking, dropping to 37th in September before rebounding to 12th in November, suggesting potential market instability. Back Home Cannabis Co. and Rolling Green Cannabis also showed fluctuating ranks, with Rolling Green Cannabis making a significant leap from 39th in August to 15th in November. These dynamics highlight P3's competitive positioning and steady growth amidst a shifting market landscape.
Notable Products
In November 2024, the top-performing product for P3 was the Loaded Banana Milkshake Infused Blunt (2g) in the Pre-Roll category, maintaining its first-place ranking from October with sales of 7,608 units. The Choco Berry Chuck Infused Pre-Roll (1g) rose to the second position, showing a significant increase from its fourth place in October. Sour Meltdown Infused Blunt (2g) experienced a slight drop, moving from second to third place. Blueberry AK Limeade Infused Pre-Roll (1g) remained steady, falling slightly from third to fourth. Wilson We Need More Mangoes Infused Pre-Roll (1g) held its position at fifth, consistent with its ranking in the previous month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
