Sep-2024
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Overview
Market Insights Snapshot
P3's performance in the Pre-Roll category has shown varying trends across different states. In Colorado, the brand improved its rank from 40th in June to 28th in August, before slipping back to 36th in September. This fluctuation might indicate a competitive market or changes in consumer preferences. Meanwhile, in Illinois, P3 has consistently maintained a stronger presence, moving from the 26th position in June to 21st by September, suggesting a steady growth trajectory. Notably, P3 did not make it into the top 30 in Michigan until August, where they reached the 100th position, later improving slightly to 81st in September, highlighting potential challenges or untapped opportunities in this market.
In Maryland, P3 experienced a significant jump in rankings from 20th in June to 13th in July, although it settled back to 17th in both August and September. This indicates a competitive environment but also suggests potential for further growth if the brand can leverage the momentum from July. New York presents a promising picture for P3, with a notable rise from 35th in June to 13th by September, reflecting a strong upward trend in consumer acceptance and brand presence. This diverse performance across states underscores the importance of regional strategies and market-specific approaches for P3 to sustain and enhance its market position.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in New York, P3 has shown a notable upward trajectory in its rankings over the past few months. Starting from a rank of 35 in June 2024, P3 has climbed to the 13th position by September 2024, indicating a significant improvement in its market presence. This rise is particularly impressive when compared to competitors like Packwoods, which maintained a relatively stable position around the 10th to 12th rank, and Hudson Cannabis, which experienced a decline from 6th to 14th place during the same period. Meanwhile, Revert Cannabis New York has seen a steady improvement, surpassing P3 slightly by securing the 11th rank in September. Despite these competitive pressures, P3's sales have shown a strong upward trend, reflecting its growing consumer base and market acceptance. This positive momentum positions P3 as a rising contender in the New York Pre-Roll market, with potential to further enhance its rank and sales in the coming months.
Notable Products
In September 2024, the top-performing product for P3 was Loaded Banana Milkshake Infused Blunt (2g) in the Pre-Roll category, climbing from fifth place in August to first place with sales reaching 6652 units. Blueberry AK Limeade Infused Pre-Roll (1g) maintained a strong position, ranking second after leading in August, indicating consistent consumer preference. Sour Meltdown Infused Blunt (2g) held steady in third place, following a significant rise from fifth in July. Choco Berry Chuck Infused Pre-Roll (1g) ranked fourth, showing a slight decline from its third-place position in July. Wilson We Need More Mangoes Infused Pre-Roll (1g), previously a top performer, fell to fifth place, reflecting a notable decrease in sales momentum.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.