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Jan-2025
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Overview
Market Insights Snapshot
Quickies Prerolls has shown notable performance in the pre-roll category across different states, with significant movements in rankings over the past few months. In California, they have consistently maintained a position within the top 30, moving from 19th in October 2024 to 16th by January 2025. This upward trend indicates a strengthening presence in the California market, suggesting that their strategies may be resonating well with consumers. Despite a dip in sales in November 2024, Quickies Prerolls rebounded strongly by December, showcasing resilience and adaptability in a competitive market.
Conversely, the brand's performance in Maryland tells a different story. Quickies Prerolls did not make it into the top 30 rankings during the months of December 2024 and January 2025, after being ranked 40th in both October and November. This absence from the top rankings could signify challenges in gaining traction or facing stiff competition from other brands in the state. The lack of ranking data for these months highlights a potential area for growth or reevaluation of their market strategy in Maryland. The contrast between their performance in California and Maryland underscores the varying dynamics and consumer preferences in different states.
Competitive Landscape
In the competitive landscape of the California pre-roll market, Quickies Prerolls has shown a dynamic performance over the recent months, with notable fluctuations in its ranking. Starting in October 2024, Quickies Prerolls held the 19th position, but it slipped out of the top 20 in November, indicating a challenging period. However, it rebounded to 19th place in December and further improved to 16th in January 2025. This upward trend suggests a recovery in market presence and potential growth in consumer interest. In contrast, Lowell Herb Co / Lowell Smokes maintained a relatively stable position within the top 10 before dropping to 14th in January, which might reflect a decline in their market influence. Meanwhile, Sunset Connect demonstrated a consistent climb from 20th in October to 15th in January, possibly indicating a strengthening brand appeal. As Quickies Prerolls continues to navigate this competitive field, understanding these shifts can provide valuable insights for strategic positioning and market share expansion.
Notable Products
In January 2025, Quickies Prerolls' top-performing product was the Indica Pre-Roll (1g), maintaining its first-place ranking with sales of 78,062 units. The Hybrid Pre-Roll (1g) and Sativa Pre-Roll (1g) continued to hold their positions at second and third place, respectively, with consistent sales figures. The Sativa Diamond Infused Pre-Roll (1g) remained steady in fourth place, while the Hybrid Infused Pre-Roll (1g) also retained its fifth-place ranking. Notably, the rankings for all products remained unchanged from the previous months, indicating a stable performance across the board. This consistency highlights the enduring popularity of these offerings within the Quickies Prerolls lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
