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Sep-2024
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Overview
Market Insights Snapshot
Rescue Cannabis Co. has demonstrated a consistent presence in the Washington market, particularly in the Pre-Roll category. Over the months from June to September 2024, the company has shown an upward trend in rankings, starting from 24th in June and reaching 21st in August before a slight dip to 22nd in September. This fluctuation suggests a competitive landscape in Washington's Pre-Roll market, where Rescue Cannabis Co. is steadily gaining traction. Notably, their sales figures saw a peak in August, indicating a successful strategy or product launch during that period.
However, Rescue Cannabis Co.'s absence from the top 30 brands in other states or categories could be seen as a potential area for growth or a gap in their market presence. The lack of rankings outside of Washington might point to a need for strategic expansion or increased marketing efforts in other regions. This focus on the Pre-Roll category in Washington suggests a specialization, but diversifying into other categories or states could provide new opportunities for growth. As they continue to navigate the competitive cannabis market, keeping an eye on emerging trends and consumer preferences will be crucial for Rescue Cannabis Co.'s continued success.
Competitive Landscape
In the competitive landscape of the Washington Pre-Roll category, Rescue Cannabis Co. has demonstrated a steady performance, maintaining a consistent presence in the top 25 brands from June to September 2024. While Rescue Cannabis Co. improved its rank from 24th in June to 21st in August, it slightly declined to 22nd in September, indicating a need to bolster its market strategies to sustain upward momentum. Notably, Equinox Gardens showed a strong performance, peaking at 16th in August before dropping to 20th in September, suggesting a potential competitor to watch closely. Meanwhile, Redbird (formerly The Virginia Company) and Treats experienced a downward trend, with Redbird falling out of the top 20 by August and Treats slipping to 24th in September, which could present an opportunity for Rescue Cannabis Co. to capture market share. Additionally, Bacon Buds showed a positive trajectory, climbing from 32nd in June to 23rd in September, highlighting the competitive pressure within this segment. Overall, Rescue Cannabis Co.'s stable sales figures suggest resilience, but strategic enhancements could further solidify its position against these fluctuating competitors.
Notable Products
In September 2024, the Blue Dream Pre-Roll 20-Pack (10g) emerged as the top-performing product for Rescue Cannabis Co., maintaining its upward trajectory with a sales figure of 1268 units. Runtz Pre-Roll 20-Pack (10g) followed closely as the second best-seller, climbing from the third position in August to the second in September with 1241 units sold. Stoopid Fruits Pre-Roll 20-Pack (10g), which previously held the top rank for two consecutive months, experienced a drop to the third position. Apple Fritter Pre-Roll 20-Pack (10g) entered the rankings for the first time, securing the fourth spot. Meanwhile, Twelve Pre-Roll 20-Pack (10g) reappeared in the rankings at the fifth position, showing a consistent performance since July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
