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Jan-2025
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Overview
Market Insights Snapshot
Trippy Sips has shown varied performance across different categories and provinces. In Alberta, the brand has seen a decline in its Pre-Roll category, dropping from rank 21 in October 2024 to 31 by January 2025. This indicates a slipping position as they fell out of the top 30 by December. Conversely, their Vapor Pens category in Alberta has maintained a more stable ranking, holding at 13th position from November 2024 through January 2025. Despite a decrease in sales from October to January, their ability to remain within the top 15 suggests a relatively strong foothold in this category.
In Ontario, Trippy Sips has struggled to break into the top 30 for Vapor Pens, with rankings hovering around the 46-50 range. This is a stark contrast to their performance in Saskatchewan, where they have consistently ranked within the top 20 for Vapor Pens, despite a slight downward trend from 11th to 17th over the observed months. Interestingly, in Saskatchewan, their Pre-Roll category did not make it into the top 30 rankings after November, which might indicate a potential area for strategic improvement. These insights highlight the brand's mixed success and suggest opportunities for targeted growth in specific markets and categories.
Competitive Landscape
In the Alberta Vapor Pens category, Trippy Sips experienced a notable decline in rank from October 2024 to January 2025, starting at 8th position and dropping to 13th. This shift is significant when compared to competitors like Weed Me, which maintained a relatively stable rank, only slightly fluctuating between 7th and 11th, and Endgame, which also saw a minor decline but managed to stay ahead of Trippy Sips. Meanwhile, Jonny Chronic showed a remarkable improvement, jumping from 51st to 15th, indicating a strong upward trend in sales and market presence. The consistent ranking of LITTI around the mid-teens suggests stable performance, contrasting with Trippy Sips' downward trajectory. These dynamics highlight the competitive pressures Trippy Sips faces, emphasizing the need for strategic adjustments to regain its market position and boost sales in the coming months.
Notable Products
In January 2025, the top-performing product from Trippy Sips was Kool Cherry Distillate Cartridge (0.95g) in the Vapor Pens category, maintaining its first-place ranking from December despite a slight decrease in sales to 5772 units. The Juicy 5 Variety Pack Infused Pre-Roll 5-Pack (2.5g) climbed to the second position from fourth in December, showing a notable improvement in sales figures. Caribbean Crush Distillate Cartridge (0.95g) remained steady at the third rank, continuing its consistent performance over the months. Kool Grape Jammer Distillate Cartridge (0.95g) dropped to fourth place from third, reflecting a downward trend in sales. Lastly, Delightful Sunshine Distillate Cartridge (0.95g) held its fifth-place position, indicating stable but lower sales compared to its peers.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
