.svg){kind=small}
Jan-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the competitive landscape of cannabis products, Vapin Ape has shown a consistent performance in the Vapor Pens category within the state of Michigan. Over the past four months, the brand has maintained a steady 11th rank, indicating a strong foothold in this particular market. Despite the fluctuations in sales figures, with a notable peak in November 2024, the consistent ranking suggests a loyal customer base and a stable market presence. This steady performance highlights Vapin Ape's ability to sustain its position amidst the competitive pressures of the Michigan market.
However, it is worth noting that Vapin Ape's presence in other states and categories is not reflected in the top 30 rankings, which could be a concern for the brand's overall market penetration and diversification strategy. The absence from these rankings might suggest potential areas for growth or indicate challenges in expanding their market share beyond Michigan. While their strong performance in Michigan's Vapor Pens category is commendable, exploring strategies to improve visibility and ranking in other states could be beneficial for long-term growth and brand recognition.
Competitive Landscape
In the competitive Michigan vapor pens market, Vapin Ape has maintained a consistent rank of 11th place from October 2024 through January 2025. Despite this steady ranking, Vapin Ape faces stiff competition from brands like Rove and Play Cannabis, which have fluctuated within the top 10, indicating stronger market positions. Notably, Rove experienced a dip in January 2025, dropping to 10th place, which could signal a potential opportunity for Vapin Ape to climb the ranks if they capitalize on this shift. Meanwhile, Traphouse Cannabis Co. has shown a positive trend, improving from 17th to 12th place, suggesting an upward momentum that Vapin Ape must watch closely. Additionally, Ozone remains a consistent competitor, maintaining a rank close to Vapin Ape, which highlights the need for strategic differentiation to enhance Vapin Ape's market position and sales performance in this dynamic landscape.
Notable Products
In January 2025, Pineapple Haze Plus HTE Distillate Disposable (1g) maintained its top position as the best-selling product for Vapin Ape, with sales reaching 6058 units. Animal Mints Plus HTE Distillate Disposable (1g) rose to the second position, improving from its fourth-place ranking in the previous two months. Grape Runtz Full Spectrum Disposable (1g) fell to third place, despite having been the second-best seller in November and December 2024. Jack Frost Plus HTE Distillate Disposable (1g) retained its fourth-place position from December 2024. Notably, Apple Fritter Plus HTE Distillate Disposable (1g) entered the rankings for the first time in January 2025, securing the fifth spot.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
