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Overview
Market Insights Snapshot
In the Oregon market, Wee Farms has made a significant leap in the Flower category by breaking into the top 20 brands in September 2023, after not having been ranked in the previous three months. This is a noteworthy accomplishment for the brand, suggesting a strong upward trajectory and increased consumer preference for their Flower products. However, the absence of ranking data for June, July, and August implies that the brand was not among the top 20 in the state during those months, which indicates there's room for improvement and growth.
When it comes to sales, Wee Farms recorded sales of 331,432 in August 2023 in the Flower category. Although specific sales data for the other months is not provided, the fact that they managed to secure a top 20 ranking in September suggests a positive trend in sales. The brand's performance in the Flower category, especially its rise in the rankings, indicates a potential for sustained growth and market domination in the future. It would be interesting to keep an eye on how Wee Farms continues to perform in the coming months.
Competitive Landscape
In the Flower category within the state of Oregon, Wee Farms has shown a significant competitive edge, securing the 19th rank in September 2023. However, it's worth noting that the brand did not appear in the top 20 ranks for the previous three months. Among its competitors, Rogue River Family Farms has shown an impressive upward trend, climbing from the 90th rank in August 2023 to the 18th rank in September 2023. Benson Arbor also improved its rank to 17th in September, up from 39th in August. Oregrown, despite a drop in rank from 6th in June to 33rd in August, managed to recover slightly to the 25th position in September. Lastly, Earl Baker has maintained a consistent presence in the top 20, although it slipped slightly from 19th in July to 20th in September.
Notable Products
In September 2023, Wee Farms' top-performing product was Jack Herer (Bulk) from the Flower category, which maintained its position from August with an impressive sales figure of 3215 units. The second best-selling product was Spanish Moon (Bulk), also from the Flower category, which improved its ranking from 4th in August to 2nd in September. The third spot was taken by Ice 101 (28g), which retained its previous month's position. Two new entrants in the top five list were Cadillac Rainbows (Bulk) and Sherbet Cake (Bulk), securing 4th and 5th ranks respectively. These rankings indicate a strong performance by the Flower category in Wee Farms' product lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
