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Oct-2024
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Overview
Market Insights Snapshot
Smokiez Edibles has shown a varied performance across different states, with notable rankings in the Arizona and California markets. In Arizona, the brand maintained a consistent presence in the top five, holding steady at the fifth rank from July through October 2024, with a notable increase in sales in October. Meanwhile, in California, Smokiez Edibles remained at the eighth position throughout this period, indicating a stable but less dominant market presence. In contrast, the brand's performance in Michigan was less favorable, as it did not make it into the top 30, highlighting potential challenges in this market. This varied performance suggests that while Smokiez Edibles has a strong foothold in some states, there are opportunities for growth and improvement in others.
In the Midwest, Missouri emerged as a strong market for Smokiez Edibles, where the brand achieved the first rank in September 2024 before settling at third in October. This indicates a competitive edge and significant consumer demand in the region. Similarly, in Illinois, the brand showed an upward trend, moving from 24th in August to 21st by October, suggesting growing popularity. On the other hand, in New York and Ohio, Smokiez Edibles consistently ranked around the fifth to seventh positions, which reflects a solid but not leading market share. These movements across states highlight the brand's strategic positioning and potential areas for targeted marketing efforts to enhance its market presence further.
Competitive Landscape
In the competitive landscape of the edible cannabis market in Missouri, Smokiez Edibles has demonstrated notable fluctuations in rank over the past few months. While Smokiez Edibles achieved the top rank in September 2024, it experienced a dip to third place by October 2024. This shift can be attributed to the strong performance of competitors like Gron / Grön, which consistently maintained a leading position, reclaiming the top spot in October after a brief fall to third in August. Meanwhile, Good Day Farm also showed resilience, securing the second rank in October. Despite these challenges, Smokiez Edibles' sales figures remained robust, indicating a competitive edge in consumer loyalty and product appeal. However, the brand must strategize to counter the upward momentum of Wyld and Wana, which have shown potential to disrupt the rankings with their fluctuating yet impactful market presence.
Notable Products
In October 2024, the top-performing product for Smokiez Edibles was the Sativa Sour Peach Fruit Chews 10-Pack (100mg), maintaining its number one rank for the third consecutive month with notable sales of 44,320 units. Following closely was the Sour Watermelon Fruit Chews 10-Pack (100mg), holding steady at rank two, although it was the top product back in July 2024. The Indica Sour Blue Raspberry Fruit Chews 10-Pack (100mg) consistently ranked third across the months leading up to October. The Sweet Watermelon Fruit Chews 10-Pack (100mg) improved its position, moving up one spot from fifth in September to fourth in October. The Indica Sweet Blue Raspberry Fruit Chews 10-Pack (100mg) remained at fifth place, showing a steady presence in the top rankings since August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
