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Jan-2025
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Overview
Market Insights Snapshot
Smokiez Edibles has demonstrated a robust presence across several states, with notable performances in the Arizona and Missouri markets. In Arizona, the brand maintained a consistent ranking of 5th from October to December 2024, before climbing to 3rd in January 2025, reflecting a positive trajectory in this region. Missouri also saw Smokiez Edibles as a strong contender, consistently ranking within the top four positions. However, the brand experienced a significant drop in California, where it fell from the 7th position in November and December 2024 to 12th in January 2025, indicating a potential challenge in maintaining its market share in this competitive state.
In other regions, Smokiez Edibles maintained a steady performance, particularly in Oregon and Washington, where the brand consistently held the 5th and 9th positions, respectively, over the observed months. Meanwhile, in Michigan, the brand did not make it into the top 30 rankings in January 2025, highlighting a potential area for growth or strategic reevaluation. The brand's performance in Illinois showed some volatility, with rankings fluctuating between 18th and 26th, suggesting a competitive market environment. Such insights into regional performances can guide strategic decisions and highlight areas for potential market expansion or consolidation.
Competitive Landscape
In the competitive landscape of the edible cannabis market in Missouri, Smokiez Edibles has shown notable fluctuations in its ranking over the past few months. While maintaining a strong presence, Smokiez Edibles experienced a rise from 3rd to 2nd place in November 2024, only to drop to 4th in December before recovering to 3rd in January 2025. This dynamic positioning highlights the intense competition within the market. Gron / Grön consistently holds the top spot, indicating a significant lead in sales, while Good Day Farm remains a close competitor, often securing the 2nd rank. Meanwhile, Wyld has been a persistent contender, frequently alternating positions with Smokiez Edibles. These shifts suggest that while Smokiez Edibles is a formidable player, it faces stiff competition from both established and emerging brands, necessitating strategic efforts to sustain and enhance its market share.
Notable Products
In January 2025, the top-performing product from Smokiez Edibles was the Sativa Sour Peach Fruit Chews 10-Pack (100mg), maintaining its first-place rank for the fourth consecutive month with sales of 33,084 units. The Indica Sweet Blue Raspberry Fruit Chews 10-Pack (100mg) climbed to the second position, showing a consistent upward trend from its fifth place in October 2024. Sweet Watermelon Fruit Chews 10-Pack (100mg) secured the third spot, a slight improvement from its fourth-place ranking in December. Indica Sour Blue Raspberry Fruit Chews 10-Pack (100mg) dropped one position to fourth, while Sour Watermelon Fruit Chews 10-Pack (100mg) fell from second to fifth place. Overall, the rankings indicate a dynamic shift in consumer preferences, with notable changes in the positions of the top-selling products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
