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Nov-2025
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Overview
Market Insights Snapshot
Good Tide's performance in the Edible category across various states shows a mix of stability and slight fluctuations. In California, the brand has consistently maintained its position at rank 5 from August to November 2025, showcasing a strong foothold in one of the largest cannabis markets. However, in Arizona, Good Tide experienced a slight dip from rank 10 to 11 in November, indicating a need to perhaps reassess strategies in this region. Interestingly, in New Jersey, the brand saw improvement, climbing from rank 14 in August to rank 9 in both September and November, suggesting successful market penetration efforts in the state.
In terms of sales trends, Good Tide experienced a notable increase in New York, with sales growing steadily from August through November, reflecting a positive reception in the market. Conversely, Nevada saw a decline in sales from September to November, which may require attention to address potential challenges. Meanwhile, in Illinois, the brand hovered around the 16th to 19th rank, remaining within the top 30 but indicating room for growth. Overall, while Good Tide has maintained strong positions in several key states, the variability in rankings and sales across others suggests areas for strategic focus.
Competitive Landscape
In the competitive landscape of the California edible cannabis market, Good Tide has maintained a consistent rank of 5th place from August to November 2025. Despite this stability, the brand faces significant competition from brands like Lost Farm, which consistently holds the 4th rank, and Kanha / Sunderstorm, which dominates the 3rd position. Notably, Good Tide's sales have shown a positive trend, increasing from September to November, but they still trail behind Lost Farm and Kanha / Sunderstorm by a significant margin. Meanwhile, Heavy Hitters and Froot remain steady at 6th and 7th ranks, respectively, posing less immediate threat to Good Tide's current position. This competitive analysis suggests that while Good Tide is performing well, there is room for growth to close the sales gap with higher-ranked competitors.
Notable Products
In November 2025, the top-performing product from Good Tide was the Uplifting Sativa Pineapple Solventless Hash Rosin Gummies 10-Pack (100mg) in the Edible category, maintaining its first-place ranking for four consecutive months with sales of $72,920. The CBN/CBD/THC 1:1:1 Passionfruit Solventless Hash Rosin Gummies 10-Pack (100mg CBN, 100mg CBD, 100mg THC) consistently held the second spot, reflecting steady demand. Indica Mango Mellow Hash Rosin Gummies 10-Pack (100mg) secured third place, showing a stable ranking throughout the months. The Refreshing - CBG/CBD/THC 1:1:1 Kiwi Strawberry Solventless Hash Rosin Gummies 10-Pack (100mg CBG, 100mg CBD, 100mg THC) remained fourth, while the Hybrid Guava Solventless Hash Rosin Gummies 10-Pack (100mg) continued to round out the top five. These rankings have shown remarkable consistency from August to November 2025, indicating a loyal customer base for these top products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
