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Dec-2025
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Overview
Market Insights Snapshot
Good Tide has shown a stable performance across several states in the edible category, maintaining consistent rankings in key markets like California, Colorado, and Michigan, where they held the 5th position consistently from September to December 2025. The brand's performance in Illinois has been less stable, fluctuating between the 16th and 19th positions, indicating challenges in maintaining a foothold in this competitive market. In Nevada, Good Tide experienced a dip in ranking in October and November but managed to recover to the 5th position by December, showcasing resilience in the face of market volatility.
Interestingly, Good Tide's sales in New York have shown significant growth, with an increase in sales from September to December, despite not breaking into the top 10 rankings. In Arizona, the brand's rank slipped slightly from 10th to 12th over the same period, reflecting a need to strengthen its market presence. Meanwhile, Oregon and Washington have seen Good Tide maintain a strong position, with steady sales figures suggesting a loyal customer base in these regions. These insights reveal Good Tide's strategic strengths and areas for potential growth, particularly in states where its ranking has been less consistent.
Competitive Landscape
In the competitive California edible market, Good Tide has maintained a consistent rank at 5th place from September to December 2025. Despite steady positioning, Good Tide faces stiff competition from brands like Lost Farm, which holds the 4th rank and shows a significant upward sales trend, indicating a widening gap. Meanwhile, Kanha / Sunderstorm dominates the market in 3rd place with consistently higher sales figures, further challenging Good Tide's market share. On the other hand, Good Tide's sales performance surpasses that of Heavy Hitters and Froot, both of which remain in 6th and 7th positions respectively. The data suggests that while Good Tide is holding its ground, strategic efforts are needed to close the gap with higher-ranked competitors and capitalize on its lead over lower-ranked brands.
Notable Products
In December 2025, Good Tide's top-performing product was the Uplifting Sativa Pineapple Solventless Hash Rosin Gummies 10-Pack (100mg), maintaining its number one rank for the fourth consecutive month with sales of 70,087 units. The CBN/CBD/THC 1:1:1 Passionfruit Solventless Hash Rosin Gummies 10-Pack (100mg CBN, 100mg CBD, 100mg THC) also held steady at the second position throughout the months leading up to December. Notably, the Refreshing - CBG/CBD/THC 1:1:1 Kiwi Strawberry Solventless Hash Rosin Gummies 10-Pack (100mg CBG, 100mg CBD, 100mg THC) climbed to third place in December, up from its consistent fourth-place ranking in previous months. The Indica Mango Mellow Hash Rosin Gummies 10-Pack (100mg) dropped to fourth place, while the Hybrid Guava Solventless Hash Rosin Gummies 10-Pack (100mg) remained in fifth position. This analysis highlights the consistent popularity of Good Tide's edible products, with minor shifts in their rankings over the last quarter of 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
