Jan-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In Arizona, Mfused has shown a notable performance in the Pre-Roll category, climbing from the 16th position in October 2024 to the 11th in November 2024. This improvement indicates a positive reception in the market, although their presence in the top 30 was not sustained in subsequent months. In the Vapor Pens category, Mfused maintained a consistent ranking at the 3rd position from October 2024 through January 2025, showcasing their strong foothold and consumer preference in this segment. The steady sales figures in the Vapor Pens category highlight their robust market strategy in Arizona.
In New York, Mfused experienced a slight fluctuation in their Vapor Pens category ranking, moving from 5th place in October and November 2024, to 4th in December 2024, and back to 5th in January 2025. This suggests a competitive landscape but also a resilient brand performance. Meanwhile, in Washington, Mfused has consistently held the top spot in the Vapor Pens category across all four months, reflecting a dominant market presence. This leadership position in Washington is indicative of their strong brand loyalty and market penetration in the state. Such performances across different states underscore their strategic positioning and adaptability in varying markets.
Competitive Landscape
In the Washington vapor pens market, Mfused has consistently maintained its leading position from October 2024 to January 2025, showcasing its strong market presence and consumer preference. Despite a noticeable decline in sales from $4,000,563 in October 2024 to $3,135,316 in January 2025, Mfused has managed to retain its top rank, indicating a robust brand loyalty or market strategy that competitors have yet to overcome. In contrast, Crystal Clear and Sticky Frog have consistently held the second and third ranks, respectively, throughout the same period. Although these brands have experienced fluctuations in sales, their inability to surpass Mfused suggests that while they are formidable competitors, they still lag behind in capturing the market share necessary to dethrone Mfused. This sustained leadership by Mfused in the vapor pens category highlights its strategic advantage and the potential challenges competitors face in altering the current market dynamics.
Notable Products
In January 2025, the top-performing product from Mfused was the Super Fog - Fire - Maui Pineapple Liquid Diamonds Disposable (1g) in the Vapor Pens category, which reclaimed the first rank with sales of 8058. The Super Fog - Twisted - Blue Magic Natural Terpene Liquid Diamonds Disposable (2g) rose to the second position, showing a consistent sales figure of 6152. The Super Fog - Twisted - Rainbow Cloud Natural Terpene Liquid Diamonds Jefe Disposable (1g) dropped to third place despite leading in December 2024. Super Fog - Twisted - Wild Watermelon Natural Terpene Liquid Live Diamonds Disposable (1g) maintained a stable presence in the top four, while Super Fog - Twisted - Baja Blazed Natural Terpene Liquid Diamonds Disposable (1g) re-entered the rankings at fifth place. Overall, the rankings in January reflect a mix of stability and slight shifts compared to previous months, with notable competition among top products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.