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Oct-2024
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Overview
Market Insights Snapshot
Adonis Cannabis has shown a notable performance in the New York market, particularly in the Concentrates category. The brand has experienced a positive trajectory, moving up from a ranking of 23rd in both August and September 2024 to 19th by October 2024, with a significant increase in sales during this period. This upward movement suggests a strengthening position within the market, potentially due to increased consumer demand or effective marketing strategies. However, the brand's presence in the Flower category did not make it into the top 30 rankings, which could indicate an area for potential growth or reevaluation of market strategy.
In the Pre-Roll category, Adonis Cannabis initially did not feature in the top 30 in July 2024 but made a remarkable entry at 77th in August, maintaining a similar position in September, and then climbing to 46th by October. This progression indicates a growing consumer interest and acceptance of their products in this category, which could be attributed to product innovation or improved distribution networks. Despite these gains, the absence from the top 30 in earlier months highlights areas where the brand might focus on sustaining and building momentum. Overall, the performance across different categories in New York reflects both opportunities and challenges for Adonis Cannabis as they navigate this competitive landscape.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in New York, Adonis Cannabis has shown a notable improvement in its market position over recent months. After not ranking in the top 20 in July 2024, Adonis Cannabis made a significant leap to rank 77th in August, 81st in September, and impressively climbed to 46th by October. This upward trajectory in rank coincides with a substantial increase in sales, particularly from September to October, suggesting a successful market penetration strategy. In contrast, To The Moon experienced a steady climb, maintaining a strong position from 64th in August to 40th in October, which indicates a consistent market presence. Meanwhile, Zizzle and Flower by Edie Parker have shown fluctuations in their rankings, with Zizzle dropping from 34th in July to 41st in October, and Flower by Edie Parker not making it into the top 20 at all during this period. This competitive analysis highlights Adonis Cannabis's potential to capitalize on its recent momentum to further enhance its market share in the New York Pre-Roll category.
Notable Products
In October 2024, Avalanches Diamond Infused Pre-Roll (1g) maintained its top position as the leading product for Adonis Cannabis, with an impressive sales figure of 2962 units. Sour Diesel Classic Hash (1g) climbed to the second spot, showing a significant rise from its fourth place in September. Apple Mac Solventless Hash Infused Pre-Roll (1g) also saw a notable increase, moving up to third place from fifth. Goji Diamond Infused Pre-Roll (1g) re-entered the rankings in fourth position, while Trinity Solventless Hash Infused Pre-Roll (1g) slightly dropped to fifth. Overall, the pre-roll category dominated the top rankings, highlighting a strong preference shift towards these products in October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
