.svg){kind=small}
Oct-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Baked Bros has demonstrated consistent performance in the Arizona market, specifically within the Edible category. Over the months from July to October 2024, the brand maintained a strong presence, consistently ranking third after a slight drop from second place in July. This indicates a stable demand for their products despite a gradual decline in sales figures from July to September, followed by a slight recovery in October. The ability to remain in the top three is a testament to their brand strength and consumer loyalty in Arizona's competitive edible market.
Interestingly, Baked Bros' presence is not noted in the top 30 rankings for any other states or provinces, suggesting their market reach might be concentrated primarily in Arizona. This could be seen as a limitation in terms of geographical expansion and diversification across the cannabis market. However, it also highlights an opportunity for growth if the brand decides to explore new markets. The absence in other regions could either indicate a strategic focus on dominating the Arizona market or a potential area for future development to enhance their overall brand footprint.
Competitive Landscape
In the competitive landscape of the edible cannabis market in Arizona, Baked Bros has maintained a stable position, ranking third consistently from August to October 2024, after dropping from second place in July. This shift in rank is primarily influenced by the performance of OGEEZ, which overtook Baked Bros in August and has held the second position since. Despite this, Baked Bros has demonstrated resilience with a slight increase in sales from September to October, suggesting a potential upward trend. Meanwhile, Wyld continues to dominate the market, holding the top spot consistently, while Gron / Grön and Smokiez Edibles remain in the fourth and fifth positions, respectively. The competitive dynamics indicate that while Baked Bros faces stiff competition, particularly from OGEEZ, its stable sales figures suggest a loyal customer base and potential for growth.
Notable Products
In October 2024, Baked Bros' top-performing product was Sleepy - CBD/THC 2:1 Blackberry Acai x Granddaddy Purple Gummies 10-Pack, maintaining its rank as the number one product for four consecutive months with sales of 17,280 units. Happy - CBD/CBC/THC 1:1:1 Jack Herer Pomegranate Nectarine Gummies followed closely, consistently holding the second position since July 2024. Stoney - CBG/THC 1:1 OG Kush x Prickly Pear Lemonade Gummies also remained steady in third place throughout the same period. Unwind - THC/CBG/CBC/CBDV 2:2:1:1 Huckleberry Punch Gummies continued to rank fourth, showing a stable performance in sales. Very Berry Live Hash Rosin Gummies held the fifth position since August 2024, with a slight increase in sales in October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
