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Nov-2024
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Overview
Market Insights Snapshot
Batch Extracts has shown varied performance across different states and categories, particularly in the Vapor Pens segment. In Colorado, Batch Extracts maintained a strong presence, holding the 4th rank from August to October 2024 before slipping slightly to 5th in November. This indicates a fairly stable performance in a competitive market, although the drop in rank suggests increased competition or a slight dip in popularity. In contrast, the brand's performance in Michigan has been less consistent, where it ranked 68th in August and September, improved slightly to 69th in October, and then jumped to 54th in November. This upward movement in Michigan, despite starting outside the top 30, is a positive indicator of growth potential in that state.
In Missouri, Batch Extracts did not appear in the top 30 rankings for Vapor Pens until October 2024, when it entered at 49th and maintained this position into November. The absence of earlier rankings suggests that the brand was not a major player in Missouri until recently, which could indicate either a new market entry or a strategic shift that has begun to pay off. It's worth noting that while the sales figures in Missouri are not as high as in Colorado, the entry into the rankings could signal the beginning of a growth trend. Overall, Batch Extracts' performance across these states highlights both its established presence in certain markets and its potential for growth in others.
Competitive Landscape
In the competitive landscape of vapor pens in Colorado, Batch Extracts has experienced a slight dip in its ranking, moving from the 4th position in August, September, and October 2024 to the 5th position in November 2024. This change is notable as PAX has shown a significant upward trend, climbing from the 12th position in August to surpass Batch Extracts by November. Meanwhile, Eureka has maintained a strong hold on the 3rd position throughout this period, indicating consistent performance. While Batch Extracts has seen a decrease in sales from October to November, it remains competitive against brands like O.penVape, which has also experienced a decline in both rank and sales. The market dynamics suggest that while Batch Extracts is still a formidable player, it faces increasing pressure from rising competitors, emphasizing the need for strategic adjustments to regain its position.
Notable Products
In November 2024, the top-performing product from Batch Extracts was the Tropicana Cookies Distillate Cartridge (1g) in the Vapor Pens category, which took the first rank with notable sales of 2360 units. The Dazzleberry Distillate Cartridge (1g), which had consistently held the top position from August to October, dropped to the second rank. Shwazzberry Distillate Cartridge (1g) improved its ranking from fourth in October to third in November. Razzlemon Distillate Cartridge (1g) experienced a decline, moving from the second to the fourth position. Goodness Grapecious Distillate Cartridge (1g) maintained a steady presence, slightly dropping from third to fifth place from October to November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
