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Dec-2024
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Overview
Market Insights Snapshot
Batch Extracts has demonstrated a solid performance in the Vapor Pens category in Colorado, maintaining a consistent presence in the top ranks. Over the months from September to December 2024, the brand improved its rank from 4th to 3rd, indicating a positive trend in consumer preference and market penetration. This upward movement is complemented by a notable increase in sales, particularly in December, where sales surged significantly. This consistent performance in Colorado highlights Batch Extracts' strong foothold in this market, suggesting effective brand strategies and consumer loyalty.
In contrast, the performance of Batch Extracts in Michigan shows more volatility, with rankings fluctuating between 68th and 85th place. This variation suggests challenges in maintaining a stable market position, potentially due to competitive pressures or varying consumer preferences. Meanwhile, in Missouri, Batch Extracts made a notable entry into the rankings by October and improved steadily to reach the 40th position by December. The absence of a ranking in September indicates that Batch Extracts was not in the top 30 brands initially, but its subsequent rise suggests successful market entry strategies and growing brand recognition in Missouri.
Competitive Landscape
In the competitive landscape of vapor pens in Colorado, Batch Extracts has consistently maintained a strong position, ranking third in November and December 2024, after climbing from fourth place in September and October. This upward trend suggests a solidifying market presence amidst fierce competition. The top spot is dominated by Spherex, which has consistently held the number one rank throughout the period, indicating a significant lead in market share. Meanwhile, Bonanza Cannabis Company remains a steadfast competitor, holding the second rank consistently. Notably, Craft / Craft 710 and PAX have shown fluctuations in their rankings, with PAX improving from sixth to fourth place by December, which could indicate a potential challenge to Batch Extracts' position in the near future. These dynamics highlight the importance for Batch Extracts to continue innovating and strengthening its brand to maintain and potentially improve its market standing.
Notable Products
In December 2024, the top-performing product for Batch Extracts was the Dazzleberry Distillate Cartridge (1g) in the Vapor Pens category, maintaining its consistent first-place ranking from previous months, with sales reaching 5169 units. Following closely, the Razzlemon Distillate Cartridge (1g) held its position at second place, showing a significant increase in sales compared to earlier months. The Goodness Grapecious Distillate Cartridge (1g) also remained steady in third place, while the Shwazzberry Distillate Cartridge (1g) dropped to fourth after peaking at second in November. Notably, the Shwazzberry Full Spectrum Cartridge (2g) made its debut in the rankings at fifth place in December. This shift in rankings highlights a strong preference for the Dazzleberry product, while other products experienced fluctuations in consumer demand.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
