Dec-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In Arizona, the cannabis brand Best has shown varied performance across different categories. In the Flower category, Best has struggled to break into the top 30, with rankings consistently in the 50s and 60s over the past months. This indicates a challenging market presence in this segment, as they have not managed to achieve a top-tier ranking. On the other hand, the Pre-Roll category tells a more optimistic story. Despite starting outside the top 30 in September, Best made significant strides, climbing to a rank of 29 by December. This upward movement suggests a growing acceptance and popularity of their pre-roll products in the Arizona market. The Vapor Pens category, however, remains elusive for Best, as they have not secured a top 30 ranking in the past months, highlighting a potential area for improvement.
The sales trends for Best in Arizona reveal some interesting dynamics. While the Flower category has seen a decline in sales from September to November, there was a slight recovery in December, indicating some resilience in consumer interest. The Pre-Roll category, however, experienced a substantial increase in sales, with December figures showing a significant jump, which aligns with their improved ranking in this category. This growth could be attributed to strategic marketing efforts or shifts in consumer preferences. The Vapor Pens category, despite an initial increase in sales from September to October, did not maintain its momentum, possibly reflecting competitive pressures or a need for product differentiation. These trends highlight areas of success and opportunities for Best to refine their strategy in the Arizona market.
Competitive Landscape
In the competitive landscape of the Arizona pre-roll category, Best has shown a remarkable upward trajectory in recent months. After starting at a low rank of 50 in September 2024, Best has climbed to an impressive 29 by December 2024, marking a significant improvement in its market position. This upward trend is particularly notable when compared to competitors like Caviar Gold, which remained relatively stable around the mid-20s rank, and Simply Twisted, which fluctuated but maintained a consistent presence in the top 30. Meanwhile, Grow Sciences and MADE have shown less dramatic changes, with MADE improving slightly from 43 to 34. Best's sales growth is also noteworthy, with a substantial increase from October to December, suggesting a strong consumer response and effective market strategies. This positive momentum positions Best as a rising contender in the Arizona pre-roll market, challenging established brands and potentially reshaping the competitive dynamics in the coming months.
Notable Products
In December 2024, the top-performing product from Best was Alien Pharaoh Pre-Roll 2-Pack (1g) in the Pre-Roll category, securing the number one rank with sales of 1605 units. Following closely, Modified Banana Pre-Roll 2-Pack (1g) and Sour Dubb x Jack Herer Pre-Roll 2-Pack (1g) took the second and third spots, respectively. Devil Driver Pre-Roll 2-Pack (1g) and Alien Banana Candy Pre-Roll (1g) rounded out the top five. Notably, these rankings were consistent with the previous months, showing stability in product performance. The Pre-Roll category evidently dominated the sales for Best in December 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.