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Aug-2025
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Overview
Market Insights Snapshot
Blaze Soda has shown consistent performance in the beverage category in Washington, maintaining its position within the top 10 brands from May through August 2025. Despite a slight dip in sales from May to June, the brand managed to stabilize its ranking at 8th place for three consecutive months. This consistency suggests a solid market presence and a loyal customer base in the state. However, Blaze Soda's inability to climb higher in the rankings could indicate strong competition within the beverage category or potential areas for growth that have not been fully capitalized on.
Interestingly, Blaze Soda's absence from the top 30 rankings in other states or provinces during this period highlights a potential opportunity for expansion or increased market penetration. The brand's performance in Washington serves as a benchmark, suggesting that with the right strategies, similar success could be replicated in other regions. The lack of presence in these markets could be seen as a missed opportunity, but also as a blank slate for strategic growth initiatives. Understanding the factors contributing to their success in Washington could provide valuable insights for entering and thriving in new markets.
Competitive Landscape
In the competitive landscape of the beverage category in Washington, Blaze Soda has maintained a consistent position, ranking 8th from June to August 2025, following a slight dip from 7th in May. Despite this stability, Blaze Soda faces stiff competition from brands like Agro Couture, which consistently holds the 6th rank with higher sales figures, and Ratio (WA), which has shown upward momentum, climbing to 7th place by June and maintaining it through August with sales surpassing Blaze Soda's. Meanwhile, Constellation Cannabis and Hot Shotz trail Blaze Soda, with Constellation Cannabis holding steady at 9th and Hot Shotz dropping to 10th by June. This competitive environment suggests that while Blaze Soda has a stable market presence, there is a need for strategic initiatives to boost its ranking and sales, especially in light of competitors like Ratio (WA) gaining traction.
Notable Products
In August 2025, the top-performing product for Blaze Soda was Orange Cream Pie Soda (100mg THC, 6oz), maintaining its leading position with sales of 3119 units. Baja Tropical Lime Live Resin Soda (100mg THC, 12oz) also held steady in second place, although its sales saw a decline from previous months. Old School Grape Soda Can (100mg THC, 6oz) climbed to third place, showing a consistent improvement in ranking since May. Stoney Mountain Root Beer (100mg THC, 6oz) rose from fifth to fourth place, reflecting a steady increase in sales. Meanwhile, Old Fashioned Root Beer Can Soda (100mg THC, 6oz) slipped to fifth place, indicating a decrease in popularity compared to earlier months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
