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Dec-2024
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Overview
Market Insights Snapshot
Bobsled Extracts has demonstrated a strong performance in the Oregon market, particularly in the Concentrates category. Over the last few months of 2024, the brand has consistently maintained a top-five position, peaking at rank 3 in October before settling at rank 4 in December. This indicates a robust and stable presence in the Concentrates sector, with sales showing a healthy increase from September to October. In contrast, the Tincture & Sublingual category has seen more fluctuation, with rankings varying between 6 and 10. This variability suggests a more competitive or volatile market environment for Bobsled Extracts in this category.
In the Vapor Pens category within Oregon, Bobsled Extracts has shown gradual improvement, moving from rank 19 in September to a consistent rank of 18 by December. This upward trend, although modest, reflects a steady gain in market share and consumer preference. However, it is noteworthy that Bobsled Extracts did not break into the top 30 in any other states or categories, which may indicate opportunities for expansion or areas needing strategic focus. This limited geographical presence underscores the importance of their performance in Oregon, where they are currently strongest.
Competitive Landscape
In the competitive landscape of vapor pens in Oregon, Bobsled Extracts has shown a promising upward trajectory in its rankings, moving from 19th place in September 2024 to 17th in November, before slightly dipping back to 18th in December. This improvement in rank is indicative of a strong sales performance, with a notable increase from October to November, although there was a slight decline in December. In comparison, Oregrown maintained a higher but declining rank, falling from 12th to 16th over the same period, suggesting a potential opportunity for Bobsled Extracts to close the gap. Meanwhile, Sauce Essentials experienced fluctuations, ending December with a rank of 17th, just ahead of Bobsled Extracts, despite a significant drop in sales in November. Boujee Blendz also showed volatility, dropping to 19th in December, which could signal an opening for Bobsled Extracts to further improve its position. Lastly, Private Stash consistently ranked lower, indicating that Bobsled Extracts is well-positioned to maintain its lead over this competitor. These dynamics highlight Bobsled Extracts' potential to capitalize on market shifts and enhance its competitive standing in Oregon's vapor pen category.
Notable Products
In December 2024, the top-performing product from Bobsled Extracts was Jealousy Cured Resin (1g) within the Concentrates category, achieving the number one rank with sales of $1790. This product showed a significant rise, moving from the second rank in November to first in December. Banana Sundae Melted Diamonds + Cannabis Terpenes Cartridge (1g) in the Vapor Pens category secured the second rank, making a notable entry into the rankings in December. White Dragon Melted Diamonds + Terpenes Cartridge (1g) followed closely in third place, also in the Vapor Pens category. Other products like Mangolicious Cured Resin (1g) and Skunk Dawg Cured Resin (1g) occupied the fourth and fifth positions, respectively, marking their presence in the top five for December.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
