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Jan-2025
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Overview
Market Insights Snapshot
In the state of Washington, Bodhi High has exhibited a downward trend in the Concentrates category. Starting from a rank of 34 in October 2024, the brand slipped to 37 in November, 50 in December, and further to 64 by January 2025. This decline in ranking is coupled with a consistent decrease in sales, indicating potential challenges in maintaining market share within this category. The absence of Bodhi High from the top 30 brands in this category for the last few months highlights the increasing competition and possibly a need for strategic adjustments to regain their standing.
In contrast, Bodhi High's performance in the Vapor Pens category within Washington paints a slightly different picture. Although the brand started strong with a rank of 22 in October 2024, it saw a drop to 26 in November and maintained a similar rank of 25 in December before falling significantly to 49 in January 2025. Despite this fluctuation, the brand managed to achieve notable sales figures, particularly in November. However, the fall in rank by January suggests that while Bodhi High has a foothold in the Vapor Pens category, it faces challenges that could affect its future positioning if not addressed.
Competitive Landscape
In the competitive landscape of vapor pens in Washington, Bodhi High has experienced notable fluctuations in its market position. Starting from a strong rank of 22 in October 2024, Bodhi High saw a decline to 26 in November and 25 in December, before dropping significantly to 49 by January 2025. This downward trend in rank corresponds with a substantial decrease in sales, particularly from November to January. In contrast, Oleum Extracts (Oleum Labs) maintained a relatively stable position, ranking between 40 and 48, while experiencing a slight sales drop in January. Meanwhile, Mama J's and Treats consistently remained outside the top 50, indicating less competitive pressure from these brands. The data suggests that Bodhi High faces significant challenges in maintaining its market share amidst fluctuating consumer preferences and competitive dynamics in the Washington vapor pen market.
Notable Products
In January 2025, the top-performing product for Bodhi High was Headband Kush Live Resin Cartridge (1g) in the Vapor Pens category, maintaining its first-place ranking from November 2024 and achieving sales of 752 units. The Platinum Line - Stardawg Live Resin Terp Tank Cartridge (1g) rose to second place, improving from third place in December 2024. Lemon OG Kush Live Resin Cartridge (1g) entered the rankings for the first time, securing the third position. God's Gift Live Resin Cartridge (1g), which was previously ranked first in both October and December 2024, dropped to fourth place in January 2025. Lemon Skunk Live Resin Cartridge (1g) completed the top five, making its debut in the rankings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
