Data Snapshot: Oct 27, 2026
$100K+

Sep-2026

Sales

Neutral

Trend

6-Month

20

Product Count

SKUs

$6.19

Avg Price

0.3%

YoY Sales Change

2.2%

YoY Price Change

"Buzzy" is a renowned marijuana brand specializing in THC-infused beverages, offering products that uniquely cater to health-conscious consumers with vegan dietary restrictions. The brand takes an innovative stance in the cannabis industry, promoting their beverages as an exciting alternative to alcohol, and encourages consumers to integrate their products into wellness-focused activities like spa days. Despite their focus on fun and relaxation, Buzzy responsibly emphasizes the potential health risks and the lack of substantial information on side effects tied to their product usage.
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Buzzy

Where to Buy

Buzzy is stocked at 202 licensed dispensaries across Massachusetts and Maine, 136 of them in Massachusetts, with the deepest coverage in Boston, Worcester, Lowell, Springfield, and Dracut. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/11276.json?v=20261004
Buzzy Sales

Market Insights Snapshot

Buzzy Historical Sales by Category

In September 2026, Buzzy's category mix concentrated further into Beverage at 93.96% share, with Beverage sales up 1.28% year over year but down 12.86% month over month, while Edible fell 19.57% YoY and 57.88% MoM to 5.61% share; Tincture & Sublingual slipped 58.46% MoM to 0.43% share with no YoY baseline. Average price rose 2.20% YoY to $6.19 even as Beverage's category-average ticket sat at $5.96, indicating mix and pack dynamics offset volume softness; together with brand-level sales up 25.61% YoY and a 24‑month decline of 4.57%, this combination implies the brand leaned on Beverage to drive annual gains while absorbing acute MoM pullbacks across smaller formats.

These shifts position Buzzy as a Beverage‑led player anchored in Massachusetts, where a Beverage category rank of 3 coexists with a 12.86% MoM Beverage decline and a 57.88% MoM Edible contraction, pointing to susceptibility to monthly demand swings even with a top‑tier rank. With Beverage holding 93.96% share and Edible averaging $14.56 versus Beverage at $5.96, the sharp Edible and Tincture & Sublingual MoM drops of 57.88% and 58.46% respectively reduce premium-price mix that could cushion revenue, implying that maintaining rank 3 will depend on stabilizing non‑Beverage volatility while protecting Beverage velocity during intra‑quarter dips.

Sep-2026 Rank
Beverage
Edible
3
⊝
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Beverage
94.0%
$5.96
+1.3%
-12.9%
Edible
5.6%
$14.56
-19.6%
-57.9%
Tincture & Sublingual
0.4%
$65.00
—
-58.5%
Buzzy

Competitive Landscape

Buzzy is ranked #3 in MA Beverage in September 2026, unchanged YoY from #3 in September 2025, and it has also held #3 for the past three months, while its peak rank of #3 arrived in September 2026; in contrast, Levia remained #1 with a 18.6% YoY sales increase and Hi5 Seltzer stayed at #2 with a 34.3% YoY lift, whereas Chill Medicated slipped from #4 to #5 with a -22.2% decline; given that Pine + Star improved from #5 to #4 on 9.8% growth, Buzzy’s static #3 rank alongside upward and downward moves around it indicates a stable share position that will require either competitor deceleration or a step-change in Buzzy’s velocity to break into the top two.

Buzzy market ranking for MA Beverage

Buzzy

Notable Products

Grape Soda (5mg THC, 355ml, 12oz) posted the steepest decline at -31.7% while holding rank 4, and Root Beer Soda (5mg THC, 355ml, 12oz) stayed at rank 1 despite a -14.8% MoM slide, indicating demand pressure at the top even as share of rank is defended. Orange Soda (5mg THC, 355ml, 12oz) at rank 2 fell -11.5% while Ginger Ale Soda (5mg THC, 355ml, 12oz) bucked the trend with +17.1% at rank 3, creating a split within the flavored core that hints at rotation toward spice-forward profiles. Eight of the top ten are Beverage SKUs and the top five are entirely Beverage, with aggregate softness concentrated in legacy flavors as zero-sugar and caffeinated options at ranks 8 and 7 declined -6.6% and -8.0%, respectively, suggesting flavor refresh and functional differentiation will be the lever rather than deeper price moves despite $22,900 in Root Beer Soda sales in September 2026. The pattern implies Buzzy is shifting from breadth of classic soda flavors to targeted winners where velocity holds under pressure, with innovation in profile and function needed to stabilize ranks 1–4.

Product
Category
May-2026
Jun-2026
Jul-2026
Aug-2026
Sep-2026
MoM %
Root Beer Soda (5mg THC, 355ml, 12oz)
Beverage
1
2
1
1
1
-14.8%
Orange Soda (5mg THC, 355ml, 12oz)
Beverage
2
1
2
2
2
-11.5%
Ginger Ale Soda (5mg THC, 355ml, 12oz)
Beverage
4
3
3
7
3
+17.1%
Grape Soda (5mg THC, 355ml, 12oz)
Beverage
3
7
4
3
4
-31.7%
THC/CBD 1:1 Tropical Kush Seltzer (5mg THC, 5mg CBD, 355ml, 12oz)
Beverage
8
4
6
5
5
-4.3%
THC/CBN 1:1 Blissful Berry Seltzer (5mg THC, 5mg CBN, 355ml, 12oz)
Beverage
5
8
5
4
6
-14.5%
Buzz Mountain Caffeinated Soda (5mg THC, 355ml, 12oz)
Beverage
9
5
7
8
7
-8.0%
Cola Zero Sugar Soda (5mg THC, 355ml, 12oz)
Beverage
7
9
9
10
8
-6.6%
Blue Raspberry Soda (5mg THC, 355ml, 12oz)
Beverage
6
6
8
6
9
-25.3%
Tangerine Haze Seltzer (5mg THC, 355ml, 12oz)
Beverage
10
10
10
9
10
-11.5%
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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