CAKE she hits different

Data Snapshot: Jan 08, 2025
CAKE she hits different Cannabis Brand Logo
$5M+

Dec-2024

Sales

Growth

Trend

6-Month

124

Product Count

SKUs

CAKE she hits different

Overview

Markets

CAKE she hits different Locations

Product Trends

CAKE she hits different Categories

CAKE she hits different Sales

Market Insights Snapshot

CAKE she hits different Historical Sales by Category

CAKE she hits different has demonstrated a varied performance across different states and categories, with notable stability and growth in some regions while experiencing challenges in others. In Arizona, the brand has seen a slight decline in its ranking within the Vapor Pens category, moving from 11th place in September 2024 to 15th by December 2024. This downward trend suggests increasing competition or shifting consumer preferences in the state. In contrast, California has been a strong market for CAKE she hits different, maintaining a consistent 4th place ranking throughout the last quarter of 2024. This stability indicates a strong brand presence and consumer loyalty in the state, despite the highly competitive landscape.

The sales figures further highlight the brand's performance dynamics, with Arizona showing fluctuations but ending with a slight increase in December, reaching $314,442. Meanwhile, in California, sales consistently grew, culminating in over $5.2 million by December 2024. This growth trajectory in California underscores the brand's effective positioning and appeal within the Vapor Pens category. The absence of CAKE she hits different from the top 30 rankings in other states or categories could signal potential areas for strategic focus or market expansion. These insights suggest that while the brand is performing well in key markets, there are opportunities for growth and adaptation in others.

Dec-2024 Rank
Vapor Pens
15
4
CAKE she hits different

Competitive Landscape

In the competitive landscape of vapor pens in California, CAKE she hits different consistently holds the fourth rank from September to December 2024, indicating a stable position in the market. Despite strong competition, CAKE she hits different maintains its rank, suggesting a loyal customer base and effective market strategies. The brand's sales show a positive trend, with a notable increase in December, which could be attributed to seasonal demand or successful promotional efforts. In contrast, Raw Garden consistently ranks second, showcasing its dominance with higher sales figures, while Plug Play holds the third position, also demonstrating robust sales performance. Meanwhile, Heavy Hitters and Turn remain in the fifth and sixth positions, respectively, with steady sales growth. The competitive dynamics suggest that while CAKE she hits different is performing well, there is potential for growth if it can differentiate itself further from these leading competitors.

CAKE she hits different market ranking for CA Vapor Pens

CAKE she hits different

Notable Products

In December 2024, the top-performing product for CAKE she hits different was the Watermelon OG Designer Distillate Disposable (1.25g) in the Vapor Pens category, maintaining its first-place position from the previous two months with sales of 14,504 units. The Passion Orange Guava Designer Distillate Disposable (1.25g) climbed to the second position, showing a significant recovery from its third-place ranking in November. Alien Lemonade Designer Distillate Disposable (1.25g) moved to third place, down from its second position in November but still showing strong sales performance. Strawberry Mango Distillate Disposable (1.25g) consistently held the fourth rank across the last four months, indicating stable demand. The White Raspberry Designer Distillate Disposable (1.25g) re-entered the rankings at fifth place, demonstrating renewed interest after not being ranked in November.

Product Rank
Category
Sep-2024
Oct-2024
Nov-2024
Dec-2024
Watermelon OG Designer Distillate Disposable (1.25g)
Vapor Pens
3
1
1
1
Passion Orange Guava Designer Distillate Disposable (1.25g)
Vapor Pens
2
2
3
2
Alien Lemonade Designer Distillate Disposable (1.25g)
Vapor Pens
1
4
2
3
Strawberry Mango Distillate Disposable (1.25g)
Vapor Pens
4
3
4
4
White Raspberry Designer Distillate Disposable (1.25g)
Vapor Pens
>5
5
>5
5
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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