Jan-2025
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Overview
Market Insights Snapshot
In Arizona, Cheech & Chong's has shown impressive growth in the Flower category, climbing from the 10th position in October 2024 to as high as 3rd in December 2024, before settling at 4th in January 2025. This upward trajectory reflects a strong market presence and increasing consumer demand. In the Pre-Roll category, they maintained a steady 4th rank throughout the same period, indicating consistent performance and consumer loyalty. Meanwhile, in Massachusetts, the brand's Flower category performance fluctuated, with a notable improvement from 34th in December 2024 to 21st by January 2025. However, their Pre-Roll category did not make it into the top 30, which suggests challenges in penetrating this segment of the market.
In Illinois, Cheech & Chong's faced challenges in the Vapor Pens category, not ranking in the top 30 in October 2024 and seeing a gradual decline in rank over the following months, ending at 52nd in January 2025. This indicates a competitive market landscape or potential issues with brand positioning. In Michigan, the brand's Flower category showed a promising rise to 30th in December 2024 but fell back to 34th in January 2025. The Vapor Pens category also saw fluctuations, with a promising recovery to 50th in January 2025 after dipping to 59th in December 2024. In New York, the brand did not rank in the top 30 for Pre-Rolls in October 2024, but showed improvement by reaching 33rd in January 2025, indicating potential growth in this emerging market.
Competitive Landscape
In the competitive landscape of the Flower category in Arizona, Cheech & Chong's has demonstrated notable fluctuations in brand rank and sales performance from October 2024 to January 2025. Starting at a rank of 10 in October, Cheech & Chong's made a significant leap to rank 5 in November and further improved to rank 3 in December, before slightly dropping to rank 4 in January. This upward trend in rank is indicative of a positive reception and growing market presence, despite the slight dip in January. In comparison, Shango maintained a relatively stable position, improving from rank 6 to 3 over the same period, while Mohave Cannabis Co. consistently held the second position, showcasing their strong foothold in the market. Meanwhile, High Grade experienced a decline from rank 3 to 5, and Dr. Greenthumb's showed a significant improvement from rank 16 to 6. Cheech & Chong's sales trajectory aligns with its rank changes, seeing a substantial increase from November to December, although sales slightly decreased in January, suggesting a need for strategic adjustments to maintain their competitive edge against these strong contenders.
Notable Products
In January 2025, Cheech & Chong's top-performing product was the Key Lime Pie Infused Pre-Roll (1.2g) in the Pre-Roll category, which rose to the first position, achieving sales of $27,063. The Drooler - Don Mega (3.5g) from the Flower category, although slipping to the second position, maintained strong performance with a slight decrease from its December sales. Clementine Infused Pre-Roll (1.2g) held steady in the third position, demonstrating consistent demand. The AhhBerry (3.5g) product, also in the Flower category, experienced a decline to the fourth position from its previous third-place ranking in December. Meanwhile, the AhhBerry Pre-Roll (1g) remained in the fifth position, indicating stable sales performance over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.