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Jan-2025
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Overview
Market Insights Snapshot
In the province of Alberta, Dime Bag (Canada) has shown a fluctuating performance in the Pre-Roll category. The brand's ranking has seen some ups and downs, moving from 58th in October 2024 to 65th by January 2025. This indicates a struggle to maintain a strong foothold in the competitive market. Despite these challenges, the brand's sales in Alberta have remained relatively stable, with a slight decline from October to January. This suggests that while the rankings might not reflect significant growth, there is a consistent consumer base for their Pre-Roll products.
In Ontario, Dime Bag (Canada) has performed notably well in the Pre-Roll category, climbing from 11th in October 2024 to 6th by January 2025. This upward trend highlights a strong demand for their products in this category, making Ontario a key market for the brand. Conversely, in the Flower category, Dime Bag (Canada) entered the top 30 in December 2024 at 52nd place and improved to 44th by January 2025. This movement suggests potential for growth in the Flower category, although it currently lags behind the Pre-Roll segment. Meanwhile, in British Columbia, the brand only entered the top 30 in the Pre-Roll category in December 2024, indicating room for improvement in market penetration.
Competitive Landscape
In the Ontario pre-roll market, Dime Bag (Canada) has shown a notable upward trajectory in its rankings, moving from 11th place in October 2024 to 6th place by January 2025. This improvement in rank is indicative of a positive trend in sales performance, as Dime Bag (Canada) consistently increased its sales figures over this period. In contrast, competitors like Redecan maintained a steady 4th place ranking, while Shred and MTL Cannabis experienced a decline in their rankings, dropping to 7th and 8th places respectively by January 2025. Meanwhile, Claybourne Co. entered the top 10 in December 2024 and improved to 5th place by January 2025, showcasing a competitive edge. This dynamic market shift suggests that Dime Bag (Canada) is effectively capitalizing on market opportunities, potentially at the expense of its competitors, and positioning itself as a strong contender in the Ontario pre-roll category.
Notable Products
In January 2025, the top-performing product from Dime Bag (Canada) was Diesel Pocket Puffs Pre-Roll 4-Pack (2g), maintaining its first place ranking for four consecutive months with sales reaching 63,308 units. Tropical Pocket Puffs Pre-Roll 4-Pack (2g) also held steady at the second position, showing a consistent performance with an increase in sales over the months. Sweet Pocket Puffs Pre-Roll 4-Pack (2g) remained at the third rank, although its sales saw a slight dip in January compared to December. Funky Pocket Puffs Pre-Roll 4-Pack (2g) climbed to fourth place, improving from its previous fifth position, indicating growing popularity. Spicy Pocket Puffs Pre-Roll 4-Pack (2g) experienced a drop to fifth place, with a decrease in sales figures from December 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
