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Mar-2025
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Overview
Market Insights Snapshot
Drink Loud has demonstrated varied performance across different states and provinces in the beverage category. In Illinois, the brand showed consistent improvement, climbing from the 13th position in December 2024 to the 11th position by March 2025, indicating a strengthening presence in the market. Meanwhile, in Massachusetts, Drink Loud experienced a decline, starting at 9th place in December 2024 and dropping to 14th by March 2025. This suggests potential challenges in maintaining market share in Massachusetts. Notably, in Missouri, the brand appeared in the top 30 only in December 2024, ranking 7th, but did not maintain this position in subsequent months, which could indicate either a temporary surge or a need for strategic adjustments.
In Nevada, Drink Loud maintained a strong and stable presence, consistently ranking 4th or 5th over the months analyzed. This stability in Nevada could be a result of effective market strategies or strong consumer loyalty. The sales figures in Nevada also reflect a positive trend, with March 2025 sales nearing the December 2024 levels, suggesting a rebound after a dip in January and February. The absence of Drink Loud in the top 30 for certain months in Missouri could be seen as a missed opportunity to capitalize on initial success. Understanding these dynamics can provide useful insights for stakeholders looking to enhance Drink Loud's brand strategy across various regions.
Competitive Landscape
In the competitive landscape of the Nevada beverage category, Drink Loud has maintained a steady presence, consistently ranking fourth in December 2024, February 2025, and March 2025, with a slight dip to fifth place in January 2025. This stability is notable given the dynamic shifts observed among its competitors. For instance, Keef Cola and HaHa have been vying for the top two positions, with Keef Cola climbing to second place by February 2025, while HaHa slipped to third. Despite these fluctuations, Drink Loud has managed to hold its ground, outperforming Uncle Arnie's, which consistently ranked fifth, and High Heads, which trailed further behind. Drink Loud's sales trajectory shows a recovery in March 2025 after a dip in January, indicating resilience and potential for growth amidst a competitive market.
Notable Products
In March 2025, Maui Blast Potion Shot (100mg) maintained its position as the top-selling product for Drink Loud, demonstrating consistent performance with sales reaching 3230 units. Pink Lemonade Live Rosin Potion Shot (100mg) climbed to the second position, improving from its fourth place in February, indicating a notable increase in popularity. The Chill - THC/CBN 10:1 Kush Berry Shot (100mg THC, 10mg CBN) remained stable at the third spot, showing steady demand. Cucumber Haze Potion Live Rosin Fast Acting Nano Shot (100mg) dropped to fourth place after a brief rise to second in February. The CBN/THC 1:2 Grape Crash Shot (50mg CBN, 100mg THC) consistently held the fifth position, with sales increasing significantly since its introduction in January.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
