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Nov-2024
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Overview
Market Insights Snapshot
In the state of Colorado, Dutch Girl has shown a consistent presence in the Edible category rankings over the past few months. Starting in August 2024, Dutch Girl was ranked 29th, and despite a slight drop in October, they have managed to climb back to the 26th position by November. This upward movement in November suggests a positive reception to their products or possibly effective distribution strategies. While they have remained within the top 30, indicating a stable market presence, the fluctuation in rankings also highlights the competitive nature of the Edible category in Colorado.
Sales figures for Dutch Girl in Colorado reflect a similar trend of fluctuation, with sales peaking in September before experiencing a dip in October. However, the brand managed to recover by November, with sales figures rising again. This recovery in sales, alongside the improved ranking, may point towards successful marketing efforts or seasonal demand patterns. The fact that Dutch Girl is consistently ranked within the top 30 suggests that while they face competition, they have carved out a niche for themselves in the Colorado edibles market. For those interested in the broader dynamics of Dutch Girl's performance, additional data could provide insights into their strategies and market adaptations.
Competitive Landscape
In the competitive landscape of the Colorado edible market, Dutch Girl has shown a notable fluctuation in its ranking over the months from August to November 2024. Starting at rank 29 in August, Dutch Girl improved to rank 27 in September, dropped back to 29 in October, and then climbed to 26 in November. This indicates a resilient performance amidst a competitive environment. Notably, NFuzed maintained a stronger position, consistently ranking within the top 25, although its sales showed a downward trend over the same period. Meanwhile, Olio demonstrated a significant upward trajectory, moving from rank 32 in August to 24 in November, suggesting a growing consumer preference. Canyon and Binske both experienced declines in their rankings, with Canyon falling from 22 to 28 and Binske fluctuating but ultimately improving slightly from 28 to 27. These dynamics highlight Dutch Girl's ability to maintain and slightly improve its market position despite the competitive pressures from brands like Olio and NFuzed, which are either gaining momentum or holding strong positions.
Notable Products
In November 2024, the top-performing product from Dutch Girl was the CBD/CBN/THC/CBG 1:1:1:1 Moonberry Stroopwafel Cookie 10-Pack (100mg CBD, 100mg CBN, 100mg THC, 100mg CBG), maintaining its first-place ranking for the fourth consecutive month with sales reaching 1386 units. The Indica Caramel Stroopwafels 10-Pack (100mg) consistently held the second spot throughout the period, although sales slightly dipped to 433 units in November. The Strawberry Stroop Waffle Cookie (100mg) rose to third place, showing significant growth from previous months with sales increasing to 316 units. Carmel Waffles Stroopwafel (100mg) dropped to fourth place, while the newly introduced Strawberry Stroopwafels Cookies 10-Pack (100mg) entered the rankings at fifth place. This shift in rankings highlights a growing consumer interest in strawberry-flavored products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
