.svg){kind=small}
Nov-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Emerald Fields Cannabis has shown a notable shift in its performance across different categories and states. In the Oregon market, their Flower category has seen a decline in rankings from 6th place in August 2024 to 16th by November 2024. This downward trajectory is mirrored by a consistent decrease in sales over the same period, indicating potential challenges in maintaining market share or consumer preference in this category. On the other hand, the Pre-Roll category paints a different picture. Although the brand was ranked 27th in August, it dropped out of the top 30 by September and continued to fall, landing at 49th in November. This suggests a struggle to compete in the Pre-Roll segment within Oregon, possibly due to increased competition or changing consumer tastes.
The absence of Emerald Fields Cannabis from the top 30 in the Pre-Roll category after August is a notable development, highlighting a significant area for improvement. While the Flower category remains within the top 30, the consistent drop in ranking suggests a need for strategic adjustments to regain its earlier position. The decline in sales across both categories in Oregon could be indicative of broader market challenges or internal brand issues that require attention. These trends provide a snapshot of the competitive dynamics at play and underscore the importance of adapting to market changes to sustain performance.
Competitive Landscape
In the competitive landscape of the Oregon flower market, Emerald Fields Cannabis has experienced notable fluctuations in its ranking over the past few months, which could be indicative of shifting consumer preferences or competitive pressures. Starting strong in August 2024 with a rank of 6th, Emerald Fields Cannabis saw a decline to 16th by November 2024. This downward trend in rank is mirrored by a decrease in sales over the same period. In contrast, Self Made Farm showed a more volatile but ultimately upward trajectory, peaking at 8th in October before dropping to 17th in November. Meanwhile, Meraki Gardens improved its position from 18th in August to 14th in November, suggesting a potential gain in market share. The Heights Co. also demonstrated strong performance, achieving an impressive 8th place in September, although it settled at 18th by November. Interestingly, NUGZ FARM - Oregon made a significant leap from outside the top 20 in August and September to 15th in November, highlighting a rapid growth phase. These dynamics suggest that while Emerald Fields Cannabis remains a key player, it faces stiff competition from brands that are either stabilizing or improving their market positions.
Notable Products
In November 2024, the top-performing product for Emerald Fields Cannabis was Black Runtz (14g) in the Flower category, securing the number one rank with sales of $2520. Following closely, the Royal Highness x Pink Runtz Pre-Roll 10-Pack (7.5g) took the second spot. Mimosa Pre-Roll 10-Pack (7.5g) showed a notable improvement, climbing from fifth place in October to third in November. Cake Crasher #7581 Pre-Roll 2-Pack (2g) was ranked fourth, while Vanilla Berry Pie (Bulk) rounded out the top five. These rankings highlight a strong performance in the Pre-Roll category, which had multiple entries in the top five, indicating a shift in consumer preference from previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
