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Jan-2025
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Overview
Market Insights Snapshot
Escape Artists has shown notable performance in the Colorado market, particularly in the Tincture & Sublingual category. Over the past few months, the brand has consistently maintained a strong presence, climbing from a consistent third place to second place by January 2025. This upward movement is complemented by a significant increase in sales, rising from $22,843 in November 2024 to $42,766 in January 2025. In the Topical category, Escape Artists has dominated the Colorado market, retaining the top spot throughout the observed period, though there was a slight dip in sales from October to January. This indicates a solid brand presence in Colorado, with potential for further growth in the Tincture & Sublingual segment.
In other states, Escape Artists' performance presents a mixed picture. In Michigan, the brand has maintained its position within the top five in the Topical category, though it has not managed to climb higher than third place, with sales showing a downward trend from $90,530 in October to $27,535 in January. Meanwhile, in Missouri and Nevada, Escape Artists consistently held the second and fourth positions, respectively, in the Topical category. These rankings suggest a stable but not leading position in these markets, with Missouri experiencing a decline in sales over the months, whereas Nevada showed a slight increase. The absence of a top 30 ranking in any other category or state indicates potential areas for expansion or improvement.
Competitive Landscape
In the Colorado topical cannabis market, Escape Artists has consistently maintained its position as the top-ranked brand from October 2024 through January 2025. This stability in rank highlights its strong market presence and consumer preference in the region. Despite a noticeable dip in sales from November 2024 to January 2025, Escape Artists still outperformed its closest competitors, Mary's Medicinals and Mary Jane's Medicinals, which held steady at the second and third ranks, respectively. While Mary's Medicinals experienced a significant sales increase in December 2024, it wasn't enough to challenge Escape Artists' leading position. This consistent top ranking suggests that Escape Artists' product offerings and brand loyalty are effectively resonating with consumers, positioning them well against competitors in the Colorado market.
Notable Products
In January 2025, the top-performing product from Escape Artists was the CBD/CBG/THC 2:1:2 Cedar & Black Pepper Relief Cream, maintaining its position as the best-seller from December 2024 with notable sales of 1622 units. The CBD/THC 1:1 Lavender Relief Cream ranked second, experiencing a slight drop from its November 2024 top position. The CBD/CBG/THC 2:1:2 Rose & Bergamot Relief Cream moved up to third place, showing consistent performance over the previous months. A new entry to the rankings is the CBD:CBG:CBN:THC 5:1:1:5 Eucalyptus + Lavender Relief Cream, debuting at fourth place in January. Meanwhile, the CBD/THC 20:1 Lavender Relief Cream saw a significant drop to fifth place, after being the top product in October 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
