.svg){kind=small}
Jan-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Flipside has demonstrated a consistent presence in the Vapor Pens category within Washington. Over the months from October 2024 to January 2025, Flipside maintained a steady ranking, fluctuating slightly between 11th and 13th place. This stability suggests a solid market presence and consumer loyalty. However, it's worth noting that sales peaked in November 2024 at $847,868, indicating a potential seasonal or promotional influence, before experiencing a decline in the following months. The dip in sales by January 2025 could signal market saturation or increased competition, factors that Flipside may need to address to maintain its ranking.
Despite its consistent performance in Washington, Flipside's absence in the top 30 rankings in other states or provinces across different categories suggests a more localized brand strength. This could be a strategic focus on certain markets or a limitation in distribution and brand awareness in other regions. The lack of presence in other states and categories might be seen as a missed opportunity for growth and expansion. Understanding the dynamics of these markets could provide Flipside with insights into potential areas for development and diversification.
Competitive Landscape
In the competitive landscape of vapor pens in Washington, Flipside has shown resilience in maintaining its market position despite fluctuations in sales. Over the past few months, Flipside consistently ranked around 11th to 13th place, reflecting a stable presence in the top tier of the market. Notably, Ooowee experienced a decline in rank from 6th to 11th, indicating a potential opportunity for Flipside to capture more market share if this trend continues. Meanwhile, Regulator has shown a slight improvement in rank, moving from 12th to 10th, suggesting competitive pressure within the mid-tier ranks. Forbidden Farms and Slusheez have maintained lower ranks, with Slusheez consistently trailing behind Flipside. This competitive analysis highlights the dynamic nature of the vapor pen market in Washington and underscores the importance for Flipside to leverage its stable ranking to enhance sales and potentially improve its market position further.
Notable Products
In January 2025, the top-performing product for Flipside was the Strawberry Lemon Haze Flavored Distillate Disposable (1g) in the Vapor Pens category, maintaining its number one ranking consistently since October 2024 with sales of 2572 units. Following closely was the Watermelon Sugar Flavored Distillate Disposable (1g), which also retained its second-place position over the same period. New entries in the rankings include the Watermelon Sugar Distillate Cartridge (1g) at third place and Strawberry Lemon Haze Distillate Cartridge (1g) at fourth, both making their first appearances in the January rankings. The UW Purps Distillate Cartridge (1g) rounds out the top five, indicating a strong preference for cartridges in the Vapor Pens category. Overall, the rankings show stability for the top two products, while new entries suggest a growing interest in cartridge formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
