.svg){kind=small}
Sep-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
FRESHY has demonstrated notable performance variations across different categories and states, with some significant movements worth highlighting. In the state of Oregon, FRESHY's presence in the Concentrates category shows a fluctuating trend with rankings outside the top 30, peaking at 43rd in both July and September 2024. This suggests a struggle to maintain a consistent top-tier position. However, the brand's sales figures in this category indicate resilience, with a noticeable increase from June to September, suggesting potential growth opportunities if strategic adjustments are made. The lack of a top 30 ranking in some months highlights areas for improvement and potential market challenges.
Conversely, FRESHY's performance in the Vapor Pens category in Oregon is notably strong, consistently ranking within the top 10. By September 2024, FRESHY had achieved a stable 3rd place, showcasing a robust upward trajectory in sales, with the highest recorded sales figures in this timeframe. This consistent ranking and sales growth in Vapor Pens indicate a successful market strategy and strong consumer demand in this category. Such performance suggests that FRESHY has effectively captured and retained its target audience in Oregon's Vapor Pens market, positioning itself as a competitive player in this segment.
Competitive Landscape
In the competitive landscape of Vapor Pens in Oregon, FRESHY has demonstrated a notable upward trajectory in brand ranking over the past few months. Initially ranked 6th in June 2024, FRESHY climbed to 5th in July and achieved a significant leap to 3rd place by August, maintaining this position through September. This upward movement is indicative of a positive trend in sales performance, as FRESHY's sales figures have consistently increased, contrasting with the fluctuating sales of competitors. For instance, Entourage Cannabis / CBDiscovery, which held the top position from June to August, experienced a drop to 2nd place in September, while Buddies ascended to the 1st position. Meanwhile, White Label Extracts and Hellavated have remained relatively stable in their rankings, occupying the 4th and 5th spots respectively in September. FRESHY's consistent rise in rank and sales suggests a strengthening market presence and growing consumer preference within this competitive category.
Notable Products
In September 2024, the top-performing product from FRESHY was the Shirley Temple Live Resin Cartridge (1g) in the Vapor Pens category, which ascended to the number one rank with sales of 3482 units. The Raspberry Lemonade Flavored Live Resin Cartridge (1g) followed closely in second place, showing a significant jump from fifth place in August 2024. The Mango Strawberry Smoothie Flavored Live Resin Cartridge (1g) secured the third position, marking its first appearance in the top rankings since June. Consistently holding the fourth rank, the Banana Candy Flavored Live Resin Cartridge (1g) maintained a steady performance throughout the months. The Mango Tango Flavored Live Resin Cartridge (1g) re-entered the rankings at fifth place after previously being unranked in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
