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Sep-2024
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Overview
Market Insights Snapshot
Gnome Grown Organics has shown a consistent presence in the Oregon cannabis market, particularly in the Flower category. Over the past few months, the brand has maintained its ranking within the top 30, with a slight improvement from 22nd place in June 2024 to 20th place by September 2024. This upward trend suggests a steady increase in popularity and possibly consumer preference within this category. The sales figures reflect this growth, with a notable increase from June to August, although there was a slight dip in September. The consistent ranking and sales trajectory in the Flower category highlight Gnome Grown Organics' strong foothold in the Oregon market.
In contrast, the Pre-Roll category in Oregon presents a different story for Gnome Grown Organics. The absence of a ranking in the top 30 from June to August indicates that the brand was not a significant player in this category during those months. However, by September 2024, the brand appeared at 95th place, suggesting a recent entry or a renewed push in this category. This could indicate a strategic move to diversify their product offerings or respond to market demand. The performance across these categories and the evident disparity between them highlight the brand's varying levels of influence and success across different product lines in Oregon.
Competitive Landscape
In the competitive landscape of the Oregon flower market, Gnome Grown Organics has shown a steady presence, maintaining a rank within the top 22 brands from June to September 2024. Despite not breaking into the top 20 until September, Gnome Grown Organics has demonstrated consistent sales growth, peaking in August. This upward trajectory in sales is noteworthy, especially when compared to competitors like Frontier Farms, which experienced fluctuating ranks but managed to stay ahead in terms of sales volume. Meanwhile, Excolo and Summary Farms have shown significant volatility in their rankings, with Excolo making a notable jump from 81st to 22nd place by September, and Summary Farms climbing to 18th place. Derby's Farm also saw a peak in August, similar to Gnome Grown Organics, but experienced a drop in September. These dynamics suggest that while Gnome Grown Organics is gaining momentum, it faces stiff competition from brands that are capable of rapid rank changes, highlighting the importance of strategic positioning and marketing to enhance its standing in the Oregon flower market.
Notable Products
In September 2024, the top-performing product for Gnome Grown Organics was White AK-47 (Bulk) in the Flower category, achieving a sales figure of $1,953. This product climbed from the second position in June and July to secure the top spot in September. Ice Cream Cake (Bulk), also in the Flower category, ranked second, marking a return to the rankings after not being listed in August. Fresh Powder (Bulk) debuted in the third position, indicating a successful launch or reintroduction. Gushers Pre-Roll (0.85g) and Hash Burger (3.5g) rounded out the top five, both making their first appearance in the rankings this month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
