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Jan-2025
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Overview
Market Insights Snapshot
Goldkine has demonstrated notable progress in the Michigan market, particularly in the Flower category. Over the last four months, their ranking has improved significantly, moving from 24th in October 2024 to 14th by January 2025. This upward trend is supported by a consistent increase in sales, culminating in their highest sales figures in January. The brand's ability to climb the rankings in Michigan's competitive Flower category indicates a strong market presence and strategic growth. However, their performance in the Pre-Roll category tells a different story, as they failed to break into the top 30 rankings, highlighting a potential area for improvement.
The Pre-Roll category in Michigan has proven challenging for Goldkine, as evidenced by their absence from the top 30 rankings over the past four months. Despite a brief improvement in November 2024, where they reached 37th place, the brand slipped to 60th by January 2025. This fluctuation suggests that while Goldkine has made strides in certain areas, there is still work to be done to secure a stronger foothold in the Pre-Roll category. Their contrasting performance across categories in Michigan offers insights into where the brand excels and where further strategic efforts could enhance their market position.
Competitive Landscape
In the competitive landscape of the Michigan flower category, Goldkine has demonstrated a notable upward trajectory in rankings over the past few months, moving from 24th place in October 2024 to a commendable 14th place by January 2025. This positive trend highlights Goldkine's growing market presence and effectiveness in capturing consumer interest. In contrast, Dog House maintained a relatively stable position, hovering around the 15th rank, while Everyday Cannabis experienced fluctuations, peaking at 10th place in December before dropping to 16th in January. Meanwhile, Grip made a significant leap from being unranked in October to securing the 13th position by January, indicating a surge in sales momentum. Galactic, although starting strong in the 6th position in October, saw a decline to 12th by January, suggesting potential challenges in sustaining its earlier performance. These dynamics suggest that while Goldkine is on an upward path, it faces stiff competition from both stable and emerging brands in the Michigan market.
Notable Products
In January 2025, Slapz Smalls (14g) emerged as the top-performing product for Goldkine, climbing from its previous fifth position in November 2024 to first place with sales reaching 3702 units. Oreo Blizzard Smalls (14g) secured the second rank, showing a notable increase from fifth place in December 2024, with sales of 3046 units. Peanut Butter Pie Smalls (14g) saw a rise to third place, having been ranked fifth in October 2024, with sales figures at 2839 units. Devil Driver Smalls (14g) entered the rankings for the first time in fourth place with sales of 2581 units. Green Crack Smalls (14g) also made its debut in the rankings, landing in fifth place with 2482 units sold.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
