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Oct-2024
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Overview
Market Insights Snapshot
Good Green has shown varying performance across different states and categories, particularly in the Flower category. In Illinois, the brand has climbed steadily from a rank of 22 in July 2024 to 17 in October 2024, indicating a positive trajectory in a competitive market. Conversely, in Massachusetts, Good Green has struggled to maintain a strong presence, consistently ranking outside the top 30, with an October rank of 71. This highlights a challenging market environment for the brand in Massachusetts compared to its more successful performance in Illinois.
In Maryland, Good Green has experienced a noteworthy resurgence, moving from rank 23 in September 2024 to an impressive rank of 8 in October 2024. This significant improvement suggests a strong market reception and potential growth opportunities in Maryland. On the other hand, in Nevada, the brand has seen fluctuating ranks, peaking at 19 in August 2024 but dropping to 35 by October 2024, indicating challenges in sustaining momentum. Meanwhile, Ohio has been a standout market for Good Green, with a consistent upward trend, culminating in a rank of 7 in October 2024, showcasing its strong foothold in the state.
Competitive Landscape
In the competitive landscape of the Flower category in Ohio, Good Green has demonstrated a notable upward trajectory over the past few months. Starting from a rank of 12 in July 2024, Good Green has climbed to the 7th position by October 2024, showcasing a consistent improvement in market presence. This rise in rank is accompanied by a significant increase in sales, indicating strong consumer demand and effective market strategies. In contrast, Grassroots, which started strong at rank 3 in July, experienced fluctuations, dropping to rank 7 in August and September before slightly recovering to rank 5 in October. Meanwhile, Butterfly Effect - Grow Ohio faced a decline, falling out of the top 10 in September but managed to rebound to rank 8 in October. Certified (Certified Cultivators) maintained a relatively stable position, hovering around the top 5, while Eden's Trees saw a decline from rank 4 in September to rank 9 in October. These shifts highlight Good Green's growing competitiveness and potential to capture more market share in Ohio's Flower category.
Notable Products
In October 2024, Gelonade Smalls (2.83g) emerged as the top-performing product for Good Green, ascending from the third rank in September to first place, with sales reaching 29,733 units. Slapz Popcorn (2.83g) improved its standing from fourth to second, showcasing significant growth in popularity. Head Cracker Popcorn (2.83g) saw a slight decline, moving from second to third position, while Intergalactic Sensi Smalls (2.83g) dropped from first to fourth. SFV OG x Lemon OG (3.5g) entered the rankings for the first time in October, securing the fifth spot. These shifts highlight dynamic changes in consumer preferences within the Flower category for Good Green.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
