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Jan-2025
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Overview
Market Insights Snapshot
In the state of Missouri, Good Taste has shown a promising upward trajectory in the Edible category. Starting from a rank of 14 in October 2024, the brand maintained this position in November before climbing to 13 in December and reaching an impressive 9 by January 2025. This consistent improvement in ranking is indicative of increasing consumer preference and effective market strategies. The sales figures corroborate this upward trend, with a notable increase from October to January, highlighting a strong performance in this category.
However, the available data does not provide a complete picture across other states and categories, as Good Taste did not appear in the top 30 rankings outside of Missouri for the Edible category. This absence suggests potential areas for growth and expansion for the brand. While the performance in Missouri is commendable, the lack of presence in other markets could indicate either a strategic focus on specific regions or challenges in breaking into those markets. Understanding the dynamics behind these rankings could provide valuable insights into Good Taste’s overall market strategy and potential future directions.
Competitive Landscape
In the Missouri edible market, Good Taste has shown a promising upward trajectory in recent months, moving from a rank of 14th in October 2024 to 9th by January 2025. This positive shift in rank is indicative of a steady increase in sales, with January 2025 sales figures surpassing those of previous months. Notably, Good Taste has outpaced DOSD Edibles, which, despite a consistent climb from 19th to 10th place, still trails behind Good Taste. Meanwhile, Kosmik Brands experienced a volatile ranking, dropping from 6th in October to 21st in December before recovering to 11th in January, highlighting potential instability that Good Taste has managed to avoid. Additionally, Ostara Cannabis and Panda (MO) have maintained stronger positions, with Panda (MO) consistently ranking within the top 10, suggesting that while Good Taste is improving, there remains a competitive gap to bridge with these leading brands. This analysis underscores the importance of strategic positioning and market adaptation for Good Taste to continue its upward trajectory in the Missouri edible sector.
Notable Products
In January 2025, the top-performing product for Good Taste was the Blackberry Yuzu Gummies 20-Pack (1000mg), which climbed to the number 1 rank from the previous month's position of 4. Their sales reached 4355 units, marking a significant increase. The Sativa Clementine Gummies 10-Pack (100mg), which consistently held the top spot from October to December 2024, slipped to the second rank in January 2025 with sales of 3291 units. Pink Lemonade High Dose Gummies 10-Pack (300mg) re-entered the rankings at the third position, showing a resurgence after being unranked in December. Blue Razzberry Gummies 10-Pack (100mg) and Fruitfetti Crispies 10-Pack (100mg) maintained stable positions at fourth and fifth, respectively, despite a decrease in sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
