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Jan-2025
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Overview
Market Insights Snapshot
GREAZY has shown a notable performance in the Ontario market, particularly in the Concentrates category. From October 2024 to January 2025, GREAZY improved its ranking from 16th to 14th, indicating a positive trajectory and consistent demand within this category. The sales figures reflect a steady increase from October to December, peaking in December before slightly decreasing in January. This suggests a strong market presence and customer loyalty in Concentrates. In contrast, GREAZY's performance in the Pre-Roll category has been below the top 30 rankings, demonstrating room for growth and the potential need for strategic adjustments to enhance its competitiveness.
In the Vapor Pens category, GREAZY made a significant leap in Ontario, entering the rankings in November 2024 at 44th and climbing to 24th by December. This upward movement highlights an impressive gain in market share, although a slight dip to 26th in January 2025 suggests a need for sustaining momentum. The absence of a ranking in October indicates that GREAZY was not in the top 30, marking a notable achievement in a short period. This rapid rise could be attributed to effective marketing strategies or product innovation, but continued efforts will be essential to maintain and further this growth trajectory.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Ontario, GREAZY has shown a promising upward trend in rankings from October 2024 to January 2025. Starting at rank 38 in October, GREAZY improved its position to 29 by January, indicating a steady increase in market presence. This positive trajectory contrasts with Color Cannabis, which experienced a decline from rank 17 in November to 30 in January. Meanwhile, Tribal maintained a relatively stable position, hovering around the 28th rank, and The Original Fraser Valley Weed Co. showed a slight decline from 24 to 27. Rizzlers also saw fluctuations, ending at rank 31 in January. GREAZY's sales figures have shown consistent growth, particularly from November to December, which aligns with its improved ranking. This upward momentum suggests that GREAZY is effectively capturing market share, potentially at the expense of competitors like Color Cannabis and Rizzlers, positioning itself as a rising contender in the Ontario Pre-Roll market.
Notable Products
In January 2025, GREAZY's top-performing product was the MAC10 Diamonds & Sauce Infused Pre-Roll (1g) in the Pre-Roll category, maintaining its first-place rank from previous months despite a sales figure of 7889. The Orange Kush CK Double Infused Pre-Roll (1g) also retained its consistent second-place position, showing stable performance. The Peach Panther Liquid Diamonds Disposable (1g) in the Vapor Pens category held steady at the third rank, having risen from fourth place in November 2024. Meanwhile, the Grape God Liquid Diamonds Cartridge (1g) remained in fourth place across December 2024 and January 2025. The Bling Infused Blunt (1.5g) experienced a notable drop from third place in October 2024 to fifth place by January 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
