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Nov-2024
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Overview
Market Insights Snapshot
In the Ontario market, GREAZY has demonstrated varied performance across different product categories. Within the Concentrates category, GREAZY has seen a slight improvement in its rankings, moving from 17th place in October 2024 to 16th in November 2024, despite a dip in sales during October. This indicates a potential strengthening in market position or competitive dynamics that could be favoring GREAZY. However, in the Pre-Roll category, GREAZY has not yet broken into the top 30, with rankings hovering around the 40s, but showing a positive trend from 41st in October to 39th in November. This upward movement is accompanied by a consistent increase in sales, suggesting a growing consumer interest or expansion in distribution channels.
Interestingly, GREAZY made a notable entry into the Vapor Pens category in the Ontario market in November 2024, debuting at 56th place. While this position is outside the top 30, it represents a new foothold for the brand in a competitive category. The absence of previous rankings for Vapor Pens throughout August to October suggests that this is a relatively new venture for GREAZY, and the initial sales figures indicate potential for growth. The brand's ability to diversify its offerings and enter new categories could be a strategic move to capture a broader market share. As GREAZY continues to navigate these markets, observing how it capitalizes on these initial entries and upward trends will be crucial for understanding its long-term positioning.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Ontario, GREAZY has shown a notable upward trajectory in recent months, climbing from a rank of 55 in August 2024 to 39 by November 2024. This improvement in rank is indicative of a positive trend in sales performance, as GREAZY's sales figures have consistently increased during this period. In contrast, 1964 Supply Co has also experienced a steady rise in both rank and sales, moving from 49 to 37, suggesting a competitive edge in the market. Meanwhile, Truro Cannabis Co. has seen a moderate increase in rank from 47 to 41, while Common Ground and 5 Points Cannabis have experienced fluctuations in their rankings, indicating potential volatility in their market positions. GREAZY's consistent sales growth and improved ranking highlight its strengthening foothold in the Ontario Pre-Roll market, positioning it as a brand to watch amidst its competitors.
Notable Products
For November 2024, GREAZY's top-performing product remains the MAC10 Diamonds & Sauce Infused Pre-Roll (1g) in the Pre-Roll category, maintaining its number one ranking since August 2024, with a notable sales figure of 8,307 units. The Orange Kush CK Double Infused Pre-Roll (1g) also held steady at the second position across the same period. The Bling Infused Blunt (1.5g) consistently ranks third, although its sales figures have varied slightly throughout the months. A new entry in the rankings for November is the Peach Panther Liquid Diamonds Disposable (1g) in the Vapor Pens category, debuting at fourth place. The Bling Rocketz Infused Pre-Roll 5-Pack (2.5g) maintained its fifth position from October to November, indicating stable performance in its category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
