.svg){kind=small}
Jan-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Grip has shown a remarkable performance in the Flower category within Michigan. Starting from not being in the top 30 brands in October 2024, Grip made a significant leap to rank 30th in November, followed by a steady climb to 14th in December and further to 13th by January 2025. This upward trajectory suggests a strong market penetration and increasing consumer demand for Grip's Flower products in Michigan. The sales figures also reflect this positive trend, with a notable increase from November to January, indicating robust growth in this category.
While Grip's performance in Michigan's Flower category is impressive, it's important to note that the absence of rankings in October 2024 highlights the brand's previous lack of visibility in the top 30. This initial gap underscores the brand's rapid rise and the effectiveness of their market strategies in subsequent months. However, without data from other states or categories, it's challenging to assess Grip's overall market performance beyond Michigan. The available insights suggest that Grip's strategic focus on Michigan's Flower market is yielding positive results, but further analysis would be required to understand their positioning in other regions and categories.
Competitive Landscape
In the competitive landscape of the Michigan flower category, Grip has shown a remarkable upward trajectory in recent months. Initially absent from the top 20 rankings in October 2024, Grip surged to 30th place in November, then climbed to 14th in December, and further improved to 13th by January 2025. This upward movement indicates a significant increase in market penetration and consumer preference. Compared to competitors like Dog House, which maintained a relatively stable position around the 15th rank, and Redemption, which fluctuated but ended stronger at 11th, Grip's consistent rise is notable. Meanwhile, Galactic experienced a decline from 4th to 12th place, suggesting a potential shift in consumer loyalty or market dynamics. Grip's sales growth trajectory, particularly from November to January, positions it as a formidable contender in this competitive market, challenging established brands and capturing a growing share of consumer spending.
Notable Products
In January 2025, the top-performing product for Grip was Super Boof (14g) in the Flower category, securing the number one spot with notable sales of 6582 units. Blue Runtz (28g) followed closely in second place, although it dropped from its top position in December 2024. Augustus Gloop (3.5g) made a strong entry at third place without appearing in the top ranks of previous months. Blue Runtz (Bulk) took the fourth position, maintaining a steady presence in the lineup. Pure Michigan (3.5g) rounded out the top five, marking its first appearance in the rankings.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
