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Nov-2024
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Overview
Market Insights Snapshot
In the cannabis concentrates category, #Hash has demonstrated varied performance across different states in recent months. Notably, in Michigan, the brand has maintained a consistent second-place rank from August through November 2024, showing a steady increase in sales, which indicates strong market penetration and consumer loyalty. Conversely, in Illinois, #Hash's performance has seen a decline, slipping from the 25th rank in August and September to the 30th rank by November. This downward trend in Illinois suggests potential challenges in maintaining market share or increasing competition in the concentrates category.
#Hash's performance in Maryland reflects some volatility but a generally positive trajectory. After a dip to the 17th rank in October, the brand rebounded to the 12th position in November, suggesting a recovery in sales momentum. Meanwhile, in New York, the brand has held a stable second rank throughout the observed months, indicating a strong foothold in the state. The lack of #Hash's presence in the top 30 rankings in other states could imply either limited distribution or competitive challenges in those markets, which may require strategic adjustments to improve visibility and sales.
Competitive Landscape
In the competitive landscape of the Michigan concentrates market, #Hash has consistently maintained its position as the second-ranked brand from August to November 2024. Despite not surpassing The Limit, which holds the top spot, #Hash has demonstrated impressive sales growth, nearly doubling its sales from August to November. This growth trajectory suggests a strengthening market presence and potential to challenge the leading brand in the future. Meanwhile, Cannalicious Labs and Wojo Co have experienced fluctuations in their rankings, with Wojo Co notably climbing from seventh to third place by November. This dynamic shift among competitors highlights the competitive pressure in the market, yet #Hash's stable rank and robust sales increase underscore its solidifying position and potential for further market penetration.
Notable Products
In November 2024, #Hash's top-performing product was Intimidator OG Budder (1g) in the Concentrates category, climbing to the number one spot with sales of 7104.0. LA Querkle Crumble (1g) made a significant debut at the second rank, while Citral Glue Budder (1g) dropped from first place in October to third in November. Gary Budder (1g) maintained a strong presence, securing fourth place after being second in October. Snow Dream #1 Crumble (1g) rounded out the top five, falling from its September peak at first place. This shift in rankings highlights a dynamic change in consumer preferences within #Hash's product lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
